Your startup shouldn’t disappear after launch day
Get discovered by new users, build a permanent product page, and create another signal that can help Google, ChatGPT, and Claude discover your website
Add your site to https://t.co/tvqb92qS1Y for free
Want customers to promote your startup without asking them to?
Build something they can show off
→ A personalized report
→ A score
→ A benchmark
→ A free audit
→ A badge
→ A shareable result
Don’t ask:
“Can you share our product?”
Give them something worth sharing
Turn your customers into your distribution channel
The most expensive mistake a founder can make:
Continuing to build something they already know nobody wants
“I’ve already spent too much time on it”
That’s not a reason to continue
It’s the reason you need to stop
“People are interested in it”
Cool
But interest isn’t demand
The real signals are:
→ They ask when it’s launching
→ They ask how much it costs
→ They try it
→ They come back
→ They pay
Founders spend too much time collecting compliments
You don’t need more people saying “that’s a great idea”
You need someone willing to pull out their wallet
One of the most expensive sentences a founder can say:
“We might need this later”
That sentence has created thousands of unused features
You don’t need to build for every possible future customer
Build for the customer who is actually standing in front of you
Future demand can pay for future complexity
Hot take:
Some founders are hiding behind product development
Adding another feature feels productive
Talking to 20 potential customers doesn’t
Sending 50 cold emails doesn’t
Asking someone to pay doesn’t
So founders keep building because building gives you progress without rejection
Your next feature might not be what your startup needs
Your next customer conversation might be
AI didn’t make SEO easy
It made average content worthless
Anyone can generate:
“10 ways to improve productivity”
“Ultimate guide to SaaS”
“Best marketing strategies”
The advantage is moving toward:
real data
first-hand experience
original examples
unique insights
actual products
specific problems
When everyone can produce 100 articles a day, having something worth saying becomes the moat
I noticed something after getting more sales:
The people who buy rarely appear out of nowhere
They usually interact with your product multiple times before paying
They see the post
Visit the site
Come back later
See another post
Then buy
That’s why one-touch attribution can be misleading
The sale might happen today, but the decision started weeks ago
Your competitors can show you where your next backlinks will come from
Find websites sending referral traffic to your competitors
Reach out to those sites and get your product listed too
Now you can get:
a backlink
referral traffic
new customers
more revenue
Your competitors are already showing you where the traffic is
You just have to go after the same sources
The fastest way to waste 6 months building a startup:
Keep adding features nobody asked for
More features don’t automatically make your startup better
Sometimes they just make it harder to understand
Sold 12 ad slots
Only 2 left
If you want your startup in front of founders and people actively discovering new products, now is the time
https://t.co/tvqb92qS1Y
Two startups can build almost the exact same product
One gets 100 users
The other gets 10,000
The difference isn’t always the product
Sometimes one founder simply figured out where their customers already hang out
You can publish 100 articles and still get almost no Google traffic
Because publishing isn’t indexing
And indexing isn’t ranking
And ranking isn’t getting clicks
There are 3 different problems hiding behind “my SEO isn’t working”
Most founders only submit their website to Google
That’s leaving search traffic on the table
Here are 10 search engines/search ecosystems to get your site discovered for free:
1. Google
2. Bing
3. Yahoo
4. DuckDuckGo
5. Yandex
6. Naver
7. Seznam
8. Yep
9. Brave Search
10. Ecosia
The trick:
Google → Search Console + sitemap
Bing → Webmaster Tools + IndexNow
IndexNow can notify multiple participating search engines from one submission
Want more replies from cold DMs?
Stop opening with what you sell
Offer something useful first
“I’ll audit your site for free”
“I found 3 things you could improve”
“I made a quick teardown for you”
People ignore pitches
They pay attention when there’s something in it for them
Being small is an unfair advantage
You can change the product today
Change the pricing tomorrow
Talk to customers directly
Big companies need meetings
You need a decision