Will Marquis

4x founder | cooking | living in SF

[Will Marquis @will_marq]

2 weeks ago, we publicly released @getpancake_ai to the world.

since then, two things have changed for me:

1. I realized that people are incredibly creative and are using Pancake in ways I hadn’t even thought of.

2. I had to mute my Stripe notifications.

several examples of usage in thread

[Will Marquis @will_marq]

@igus_ai @getpancake_ai thank you man!

[Will Marquis @will_marq]

2 weeks ago, we publicly released @getpancake_ai to the world.

since then, two things have changed for me:

1. I realized that people are incredibly creative and are using Pancake in ways I hadn’t even thought of.

2. I had to mute my Stripe notifications.

several examples of usage in thread

[Will Marquis @will_marq]

@gonlenidefi @shiri_shh yes it is haha

[Will Marquis @will_marq]

@TheSomitraSR @getpancake_ai and you can move from a tool to another without being locked!

[Will Marquis @will_marq]

@nijokestu @getpancake_ai Pancake as a content manager is sooooo good

[Will Marquis @will_marq]

@KaiteeShiks @getpancake_ai amazing!

[Will Marquis @will_marq]

@francoisdefitte @getpancake_ai 100%. The new way to build companies is just to set clear goal, nothing more.

[Will Marquis @will_marq]

@getpancake_ai for this one, the native integration with @zeroclick and @agentmail is an unfair advantage.

[Will Marquis @will_marq]

One of our users generates 20 qualified meetings a week. Automatically.

here's what Pancake does for him every day:

- searches LinkedIn for prospects matching his ICP
- enriches every profile via Apollo: company size, tech stack, intent signals
- builds a personalized outreach sequence for each one
- launches the campaign, handles follow-ups, books the meeting
- logs everything in the CRM

he wakes up. his calendar is full.

zero SDR. zero agency. $0 in outbound tooling costs beyond the subscriptions he already had.

[Will Marquis @will_marq]

Never wake up with an issue

3am. an exception spikes in prod.

Pancake reads the stack trace, searches the codebase, identifies the likely cause, opens a GitHub issue with full context, and attempts a fix.

By 7am when the engineer wakes up: issue closed, PR merged, deploy done.

morning coffee. nothing to fix.

[Will Marquis @will_marq]

The investor report

First monday of each month, Pancake pulls your metrics, your MRR, your pipeline, your product updates.

It writes the investor update. it builds the board deck.

By 8am it's in your inbox for a final read. you send it. done.

The kind of thing that used to take a founder half a sunday.

[Will Marquis @will_marq]

The meeting prep agent

Every morning at 7am, Pancake looks at your calendar.

For each meeting:

- pulls the last 3 call recordings + CRM notes
- builds a fresh slide deck with the relevant context
- spins up a product environment with the features the client asked for last time
- sends you a Slack message with everything linked

You walk into every meeting already prepared.
You never had to open Notion.

[Will Marquis @will_marq]

Ads on autopilot.

One of our user is running $50k/month in ads across Meta, Google, and LinkedIn.

He has zero ad manager.

Pancake is connected to all three platforms. Every hour it pulls the metrics, reallocates budget to what's working, kills what isn’t.

When CTR drops, it generates new visuals and launches a fresh creative variant.

Monday morning: performance report in Slack.

no agency. no ops hire.

[Will Marquis @will_marq]

something huge is approaching.
ready @tristan_cte?

[Will Marquis @will_marq]

@tristan_cte *stack stack stack*

[Will Marquis @will_marq]

this is going to be insane. i’m not mentally ready yet.

[Tristan Comte @tristan_cte]

side quest mode activated

[Will Marquis @will_marq]

@adelbucetta 100%

[Will Marquis @will_marq]

Pancake launch week was insane.

1M+ impressions. #1 Product Hunt. Signups everywhere. Stripe notifications non-stop. A few DDoS attacks. Very little sleep. The whole team spent the week locked in a house building, shipping, and fixing things in real time.

Feels like a month passed in 7 days.

Back to work.

[Will Marquis @will_marq]

@Prithvi_Jadwani retention is still good, although it depends a lot on the acquisition source. some sources are obviously higher quality than others.

[Will Marquis @will_marq]

@Kyriakos_Pelek so far, so good. we’re converting users every hour, and some are still in their 7-day free trial.

[Will Marquis @will_marq]

@PereraBinoy thx!