玫瑰啊小玫瑰

[ROSÉChinaBar @RoseChinabar]

An open letter to R Team from all c-n1s.

@numberoneHQ @GeeeeRouz @tdwrd @THEBLACKLABEL @AtlanticRecords

#ROSÉ #로제

[mercie ‘new trick’ 🍭🩵 @urnumberones]

And to be clear, this is not about controlling Rosé or telling her team exactly what they have to do.

This is feedback.

Fans are allowed to look at what is being done and say what they think is working and what isn’t.

That does not mean every piece of feedback has to be followed. The team can listen, evaluate it, look at the data, and decide what is useful.

But they should at least hear it.

If the same concerns keep coming up repeatedly, they are worth considering rather than simply dismissing.

We are not asking the team to blindly follow fans.

We are asking them to take the feedback seriously and make a professional judgment about what needs to change.

We are not trying to control her career.

We want to see the people working around her support that career properly.

What is missing is consistent strategy and professional execution.

We don’t need more posts just for the sake of posting.

We need better content, better planning, better communication, better timing, and a long-term strategy that keeps people connected to Rosé and her music.

Rosé deserves a team that understands how valuable her name, her story, her audience, and her career are.

We are not asking for too much.

We are asking for the level of care and professionalism that Rosé’s career deserves.

Thank you

[玫瑰啊小玫瑰 @wings_wong_]

和我的想法百分百契合。这就是为什么这次大爆发的原因。我们已经忍了两年了，这两年里，rosie的社交媒体全部都是断崖式的下跌，并且这个现象越来越严重，粉丝真的被逼的没办法了才会受不了大爆发。每个人都无比爱rosie，都不想她受到伤害，就因为joan是她的好朋友，忍无可忍了，现在人们什么也不想管了

[mercie ‘new trick’ 🍭🩵 @urnumberones]

A lot of fans have been frustrated with Rosé’s social media management for quite a while now, and I genuinely think those feelings are valid. The recent situation is only one part of a much bigger problem.

There have been so many repeated issues that it no longer feels like one late post, one missed opportunity, or one mistake. It feels like there is a bigger problem with how Rosé’s social media presence is being managed overall.

I completely understand that Rosé is extremely busy. She is writing, recording, attending events, working on brands, and living her own life. And honestly, fans have already learned to accept that when Rosé is focused on work, she tends to disappear for a while.

That is okay.

But that is exactly why she has a team.

Rosé should be able to focus on her work without having to worry about managing her online presence. That responsibility should be handled by the professionals around her.

And this is where I think the bigger problem becomes clear.

This is not simply a content problem. It is a strategy problem.

A professional social media team should be planning ahead instead of simply waiting for content to become available.

If Rosé is busy working privately, the team should have enough content and ideas prepared to maintain her presence without requiring her to be constantly active.

The team should be anticipating these periods, capturing the right moments, preparing content in advance, and understanding when and how to release it.

The goal is not to constantly put Rosé online. It is to make sure her presence does not disappear simply because she is busy working.

Social media also moves extremely fast. When something important happens in Rosé’s career, the opportunity to create conversation around it can disappear quickly.

There have been times when brands or other accounts have already shared collaborations and important moments, while Rosé’s own account only becomes involved much later. By then, the first wave of attention has already passed.

These things may seem small individually, but when they happen repeatedly, they become part of a bigger problem.

There needs to be consistent attention to timing, momentum, audience engagement, and what is being built between projects.

When there are long periods of silence, very little organic content, limited fan engagement, and no clear sense of what is coming next, people naturally become less connected.

Fans who once checked every update may slowly stop checking. People who used to actively promote and talk about Rosé may become less active.

And once people stop paying attention to an artist, it becomes much harder to expect them to suddenly return when the next song or album comes out.

This is why I genuinely believe it is time to consider bringing in a new social media team with stronger experience in content strategy, social media management, artist branding, content creation, and audience engagement.

Not because Rosé needs to post more because the team needs to work smarter.

We need people who understand how to build a long-term digital presence around an artist, turn existing access into meaningful content, maintain momentum between releases, create anticipation, and give audiences a reason to stay interested beyond simply waiting for the next song.

Most importantly, good personal branding should amplify Rosé’s identity, not change it.

Fans are not asking Rosé to change who she is.

We are not asking her to change her personality, her fashion, her makeup, her music, her personal preferences, or the way she wants to work.

We are not asking her to be online every day or personally manage every account.

We are asking for better management around her.

[玫瑰啊小玫瑰 @wings_wong_]

@urnumberones @RosiebyRoseNYC 完全同意✅

[mercie ‘new trick’ 🍭🩵 @urnumberones]

A lot of fans have been frustrated with Rosé’s social media management for quite a while now, and I genuinely think those feelings are valid. The recent situation is only one part of a much bigger problem.

There have been so many repeated issues that it no longer feels like one late post, one missed opportunity, or one mistake. It feels like there is a bigger problem with how Rosé’s social media presence is being managed overall.

I completely understand that Rosé is extremely busy. She is writing, recording, attending events, working on brands, and living her own life. And honestly, fans have already learned to accept that when Rosé is focused on work, she tends to disappear for a while.

That is okay.

But that is exactly why she has a team.

Rosé should be able to focus on her work without having to worry about managing her online presence. That responsibility should be handled by the professionals around her.

And this is where I think the bigger problem becomes clear.

This is not simply a content problem. It is a strategy problem.

A professional social media team should be planning ahead instead of simply waiting for content to become available.

If Rosé is busy working privately, the team should have enough content and ideas prepared to maintain her presence without requiring her to be constantly active.

The team should be anticipating these periods, capturing the right moments, preparing content in advance, and understanding when and how to release it.

The goal is not to constantly put Rosé online. It is to make sure her presence does not disappear simply because she is busy working.

Social media also moves extremely fast. When something important happens in Rosé’s career, the opportunity to create conversation around it can disappear quickly.

There have been times when brands or other accounts have already shared collaborations and important moments, while Rosé’s own account only becomes involved much later. By then, the first wave of attention has already passed.

These things may seem small individually, but when they happen repeatedly, they become part of a bigger problem.

There needs to be consistent attention to timing, momentum, audience engagement, and what is being built between projects.

When there are long periods of silence, very little organic content, limited fan engagement, and no clear sense of what is coming next, people naturally become less connected.

Fans who once checked every update may slowly stop checking. People who used to actively promote and talk about Rosé may become less active.

And once people stop paying attention to an artist, it becomes much harder to expect them to suddenly return when the next song or album comes out.

This is why I genuinely believe it is time to consider bringing in a new social media team with stronger experience in content strategy, social media management, artist branding, content creation, and audience engagement.

Not because Rosé needs to post more because the team needs to work smarter.

We need people who understand how to build a long-term digital presence around an artist, turn existing access into meaningful content, maintain momentum between releases, create anticipation, and give audiences a reason to stay interested beyond simply waiting for the next song.

Most importantly, good personal branding should amplify Rosé’s identity, not change it.

Fans are not asking Rosé to change who she is.

We are not asking her to change her personality, her fashion, her makeup, her music, her personal preferences, or the way she wants to work.

We are not asking her to be online every day or personally manage every account.

We are asking for better management around her.

[Rosé🍭🇫🇷 @RoseRostamy]

if brand promos matter for Rosé, at least provide the right conditions lowest emv all accounts shadowbanned barely any likes or attention pls consider replacing joan with a pro team
@numberoneHQ
@GeeeeRouz @THEBLACKLABEL @AtlanticRecords

[玫瑰啊小玫瑰 @wings_wong_]

我相信不是被逼到没办法，真正的numberones不会这么大面积的对joan的工作爆发出这么大的不满。实在是做的太太太差劲！已经忍了两年了！新专辑即将发行，如果还以现在这样的宣传方式，不敢相信到时候的成绩会有多惨烈。我不是成绩粉，但是当下不会营销，再好的音乐都有可能被埋没。@numberoneHQ

[Jengurumy @08_jis08]

@numberoneHQ Hi Joan, please read all 6 pages. Honest feedback from Rosé fans,not hate 💗
@GeeeeRouz @tdwrd @THEBLACKLABEL @AtlanticRecords @WME Please read this too and pass it to the team in charge.

[블임마🦔🏆 @_youimma]

다른 영상인 줄 알고 자세히 봤는데 뱀홀, 틱톡에 올라온 거랑 완전 똑같아서. 이런 말 하기 조금 조심스럽지만 (공격적인 의도🙅‍♀️) 모든 SNS 플랫폼에 다 똑같은 영상을 뭔가 아차차 하고 까먹은 것처럼 동시에도 아니고 시간차 두고 올리는 건 별로 참여도나 관심 받기에 별로 좋지 않다고 생각함

[玫瑰啊小玫瑰 @wings_wong_]

@_youimma 完完全全要被逼疯了

[WWD @wwd]

Celebrities Front Row at Saint Laurent Spring 2027: Rosé, Hailey Bieber and More https://t.co/YMsxqQ5zxb

[billboard @billboard]

Rosé attends the Saint Laurent Women's Spring-Summer 2027 fashion show.

[Vogue Magazine @voguemagazine]

Wake up and smell the Rosé. The musician has touched down at #ParisFashionWeek for @YSL's spring 2027 show. Discover the collection here: https://t.co/DAL1moQl2k

[numberoneHQ @numberoneHQ]

it’s been two years, number ones. happy anniversary ♡

[numberoneHQ @numberoneHQ]

set your alarms number ones ♡ “new trick” releases 9/17 at 7pm ET 🍭

https://t.co/KZpasdoBfZ

#ROSÉ_newtrick #newtrick

[numberoneHQ @numberoneHQ]

are you ready number ones? “new trick” is yours 9/17 at 7pm ET 💘🍭

https://t.co/KZpasdoBfZ

#ROSÉ_newtrick #newtrick

[Vogue Magazine @voguemagazine]

The song comes with a Dave Meyers-directed music video shot entirely on an iPhone. https://t.co/ljtf7k0JNS

[rosie @roseannepics]

NEW TRICK BY ROSÉ OUT SEPTEMBER 17

[numberoneHQ @numberoneHQ]

iPhone, new trick, watch this, 
watch this ahhhh!!!! 

#ShotoniPhone18Pro #newtrick