This session delivers many ways you can "break free of boring B2B" to get your content into the rocking category. Catch @leeodden session "10 Creative Content Ideas You'll Want to Try Today" with a FREE 3 Day Ticket to Content Marketing Conference's virtual experience Nov 9-11!
Learn how to write for algorithms while retaining your voice, and how to improve your copywriting overall. Catch Rachel Hernandez's "How to Create Non-Robotic Captivating Content that Ranks Quickly" w/ a FREE 3 Day virtual ticket to Content Marketing Conference, Nov 9-11!
Leave this session with fresh ideas and a host of options you can start putting to work immediately. Catch @mpagin session "Your Product Experience is Content, Too" with a FREE 3 Day Ticket to Content Marketing Conference's virtual experience Nov 9-11!
Meet CMC 2022 Keynote Nancy Harhut https://t.co/OZWDn7CW25
Nancy Harhut is a mind reader – a customer journey mind reader with neuromarketing insights. She can gauge how prospects will act, what makes them mad, and how to improve the world with better ... https://t.co/pd3vV1Z8Ax
A good marketing agency shines brighter than the full moon. Get your edge (tried and tested by thousands of clients) right here:
https://t.co/3DpP9PlrIJ
Content marketing drives leads better than any form of traditional marketing. Need to see what gets lots of good content made fast? Learn how in time to get your Labor Day leads flowing.
https://t.co/N6Ns2NS3Th
Here are Neil Patel's 12 qualities of great content marketers. Any you disagree with? Which ones do you think you check off/lack? Head into the weekend trying to improve yourself.
Some of the ads you might remember best are "shock marketing." You might remember those ads, sure, but is the tactic's risk-reward balance sensible enough for you to incorporate it into your own content strategy?
We explore the conundrum here: https://t.co/b38kEAA6Oc
Is your social media marketing strategy tracking the pressure Meta is under? Apple's shift in early 2022 to "ask app not to track" privacy measures have cost Meta billions, and will require major changes on Meta's part.
Sales feeling sluggish this summer? It might not just be you, as numerous studies have shown that excessive heat does slightly correspond with lower consumer spending.
Here's a previous study Rakuten conducted about online spending in various heat levels:
Wondering what the state of content marketing looks like? Semrush's State of Content Ops & Outsourcing report provides a good overview. https://t.co/Ft8Ygc6383
A main takeaway? A near 50-50% split in companies who do vs. don't outsource content writing
Great marketers know the importance of good creative briefs:
"A well-written brief is at the crux of great creative output" says Mollie Rosen, EVP at The American Association of Advertising Agencies.
Get your brief done the right way here: https://t.co/SLCeWr7LeA
Perhaps the importance of Facebook in marketing has been overstated. If you're a B2C business and haven't started TikTok or YouTube yet, you're behind.
Having trouble getting freelancers to match your content vision?
Solve it with smarter work, not more, with our new lightning fast Creative Brief Template
See how a couple minutes can save you a ton of content headaches.
https://t.co/R3US5bdrCh
Want a snapshot of one of the year's best marketing reports? Here are the most surprising and unsurprising findings from the State of Inbound Marketing 2022 report from HubSpot, Rock Content, Wistia, and Litmus.
https://t.co/s18xlkMq2a
Don't be afraid to embrace innovation with your wording. What sounds silly today can become commonplace tomorrow.
Some post-holiday musings on text abbreviations:
https://t.co/d8NC88k1qP
OK, you're in. You're convinced hiring freelance #writers is the best way to scale your #content#marketing. (And you're right!)But now you need to determine how to screen and recruit ideal writers for your company. This post fills you in: https://t.co/xYPBva18BZ
You want great #content.
We have the #talent, tools and training you need to create it.
Give WriterAccess a go with a #free 14-day trial: https://t.co/l97tgVtecY