@xcaats

[@xcaats @xcaats]

🤯🤯🤯

[Apple Arcade @AppleArcade]

Just football. In your hands. Madden NFL 27 Arcade Edition is here.

Suit up for live seasons and original stories that make every drive count. 🏈

Get the game https://t.co/IIsXstydmT

[@xcaats @xcaats]

@Bitwarden not there yet?

[@xcaats @xcaats]

@Bitwarden any chance you will ever allow IAPs from Apple Store? Gladly pay the "Apple tax"...

[@xcaats @xcaats]

@WorkFlowy still no iOS IAPs ?

[Sarahh @Sarahhuniverse]

The Coca-Cola Mentos Roulette 🤩

© benson_bros_games

[Tim Cook @tim_cook]

Welcome back coach! Ted Lasso returns August 5 on @AppleTV!

[Aakash Gupta @aakashgupta]

Let me explain exactly why Apple still uses drag-to-install in 2026, because the joke here accidentally proves Apple right.

A macOS .app is a single self-contained folder disguised as a file. Every dependency, every framework, every resource lives inside it. Drag it to Applications, it works. Drag it to Trash, it's gone. No registry entries. No leftover DLLs. No uninstaller that misses half the files.

Windows installers scatter fragments across Program Files, AppData, the registry, system32, and a dozen temp directories. Uninstalling a Windows app is an archaeological dig. Five years later you're still finding config files from software you forgot you owned.

Linux is worse. Dependency hell is so common they named it. Entire package managers exist to solve the problem of "I installed something and now nothing else works." Flatpak and Snap were invented specifically to copy what macOS bundles already did natively.

The macOS bundle architecture came from NeXTSTEP in 1989. Steve Jobs brought it to OS X in 2001. The core design hasn't changed because the core design was correct. An app is a folder. Installation is a copy. Removal is a delete. Three operations that map perfectly to how humans already think about files.

The drag-to-install window with the arrow isn't lazy UX. It's the entire thesis of the system made visible. You are literally just moving a folder. There is no "installation" step because there's nothing to install. The app is already complete.

Every other OS eventually tried to get here. Windows got MSIX. Linux got Flatpak. Mobile figured it out from day one because phones shipped after Apple proved the model. The pattern everyone else converged toward is the pattern this tweet is calling outdated.

The funniest part: the app being dragged in that screenshot is Claude. An AI that can write code, analyze documents, and reason about complex systems. And the most advanced step in getting it onto your machine is holding down a mouse button and moving your wrist two inches to the right.

That's not a design failure. That's a 37-year-old architecture so good that the most sophisticated software on earth still ships inside it.

[Tim Cook @tim_cook]

50 years of Apple, 50 years of innovation.

Thank you to our teams, our users, and everyone who’s been part of the journey. #Apple50

[Tim Cook @tim_cook]

Welcome TDK, Cirrus Logic, Bosch, and Qnity to our American Manufacturing Program! We're proud to partner with even more companies to produce important components for our products right here in the US. https://t.co/GNvuTtXLqF

[Apple TV @AppleTV]

Congratulations to the entire #F1TheMovie sound team on their Academy Award.

[Apple TV @AppleTV]

This is your final reminder to watch Best Picture nominee #F1TheMovie before the Oscars on Sunday.

[Tim Cook @tim_cook]

Steve was an incredible leader, innovator, and friend whose world-changing ideas moved all of us forward.

Celebrating his remarkable life and legacy today, on his birthday.

[Apple @Apple]

Zoom de 8x en el iPhone 17 Pro.

[Curiosity @CuriosityonX]

Since its release in October 2014, about 1 hour and 37 minutes have passed on Miller’s Planet in Interstellar.

[Apple TV @AppleTV]

Big weekend.

Watch Academy Award Best Picture nominee #F1TheMovie on Apple TV.

[Apple TV @AppleTV]

Music to drive fast to.

Congratulations to Chris Stapleton on his GRAMMY win for Best Country Solo Performance.

[Apple TV @AppleTV]

Another win for Team APXGP.

Watch Best Picture nominee #F1TheMovie on Apple TV.

[Apple TV @AppleTV]

Congratulations to the entire #F1TheMovie team on their Oscar nominations.

Best Picture

Film Editing: Stephen Mirrione

Sound: Al Nelson, Gwendolyn Yates Whittle, Gary A. Rizzo, Juan Peralta, Gareth John

Visual Effects: Ryan Tudhope, Keith Dawson, Nicolas Chevallier, Robert Harrington

[Apple TV @AppleTV]

Invisible by design, engineered for authenticity. See how the award-nominated visual effects team brought #F1TheMovie to life.

#F1TheMovie — Now Streaming

[App Store @AppStore]

Happy New Year! 🥂

[Tim Cook @tim_cook]

As the new year begins, sending wishes of good health and happiness to everyone around the world!