Distribution and discovery are two sides of the same coin.
Someone is struggling to get their cool new thing in front of me while I'm mindlessly scrolling, hoping to find something like it.
Whether we find each other shouldn't be dictated by a black box algo.
The best go-to-market companies in history are all social networks. Everyone else is just fidgeting with data stolen from them.
There should be way more companies using that data to help people find customers, hire and discover things. A few platforms shouldn't get to own all of it just to get better at feeding us brainrot.
the amount of information and complex systems i have to make sense of every day has me reaching for pen and paper way more than six months ago.
ai is making me use pen and paper.
LinkedIn is a goldmine because it's the last social platform with a more or less verified user base. And people there act like AI for exactly that reason – they're verified.
@maisonnatmax@peduarte so when it comes to ads, design doesn't matter at all? what if the targeting and offer is dogshit, but ai finds a way to sell it by maxxing out on visuals