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[yu @yuagk8]

TikTok Shop's H1 2026 GMV hit $34.7B, up 80% YoY — and Southeast Asia drove ~70% of it. The world's live-commerce lab isn't Silicon Valley, it's Jakarta. Source: Momentum Works. Watching SEA?

[yu @yuagk8]

LATAM is 2026's only major region growing on BOTH mobile-game installs (+8%) and revenue (+13% to 1.5B).CPI1.5B).CPI0.50–2.00 vs North America's $2–5. 335M players. Source: Xsolla / GamesBeat. Beachhead yet?

[yu @yuagk8]

In India, non-gaming apps drove ~240M(+50240M(+50106M — even as global gaming revenue fell 6.2%. The money moved to AI, streaming and commerce. Source: Sensor Tower. Where's your India bet?

[yu @yuagk8]

India just became the world's fastest-growing app revenue market: consumer spending hit $345M in Q2 2026, +35% YoY, on 6.6B downloads. Scale and monetization at once. Source: Sensor Tower. Still sleeping on India?

[yu @yuagk8]

Biggest 2026 mobile growth bet you're making? ◻ Southeast Asia ◻ Reengagement / remarketing ◻ AI creative velocity ◻ Short-form video. Vote below 👇

[yu @yuagk8]

57% of marketers already use AI agents; 32% run optimization agents on live campaigns. The handshake between agents is coming — and it'll flatten the tactical gap. Product wins. Source: AppsFlyer. Agent-driven yet?

[yu @yuagk8]

GenAI apps spent 516MoniOS+516MoniOS+308M on Android in 2025 — up 47% / 53% YoY. AI companions & productivity are now a mainstream ad category, not a niche. Source: AppsFlyer. Built your AI app's UA yet?

[yu @yuagk8]

Middle East is the fastest-growing mobile ad region at +24.7% in 2026 — outpacing every major market. LATAM, MENA & Africa together hit $74B. The "emerging" markets are the growth markets now. Source: IIM. Where's your next bet?

[yu @yuagk8]

Rewarded video eCPM hit $18.7 in 2026, up 12.3% YoY. Users will watch ads — if the reward is real. The format that respects attention is quietly printing money. Source: industry report. Running rewarded yet?

[yu @yuagk8]

Gaming's share of mobile ad spend fell from 38% (2023) to 29% (2026). Ecommerce, local life & social now drive 51%. The ad dollars followed the shoppers. Source: IIM / industry data. Still all-in on game UA?

[yu @yuagk8]

Temu was the world's #1 downloaded shopping app in H1 2026; SHEIN & Shopee Indonesia followed. But SEA paid/organic ratios split hard: Malaysia 1.11 vs Vietnam 0.89. One buys growth, one earns it. Source: Adjust. Which side?

[yu @yuagk8]

Southeast Asia is the fastest-growing shopping-app region on earth. Singapore installs +67% YoY, Vietnam +42%, Indonesia +36% — vs just +2% globally. The next billion shoppers are already in-app. Source: Adjust. Sleeping on SEA?

[yu @yuagk8]

2026: short-form video ad spend passes search for the first time. Budgets are fleeing static for Reels, TikTok, Shorts, UGC. If your creative isn't built for the feed, you're paying to be scrolled past. Source: eMarketer / Magna. Still buying search?

[yu @yuagk8]

94% of marketers now use AI for content. Top advertisers ship 2,400–2,600 creative versions per quarter (+25–30%). The bottleneck isn't making ads anymore — it's standing out. Source: AppsFlyer. How many versions did you ship?

[yu @yuagk8]

China's app exports spent just +0.9% more on UA in Q1 2026 — but paid activations jumped 20%+. The play shifted from "spend more" to "spend smarter." Efficiency, not volume, is the new growth. Source: AppsFlyer. Buying installs or buyers?

[yu @yuagk8]

Remarketing is now a $31.3B business — up 37% YoY and 29% of all app marketing spend (was 25% in 2024). In a slowing-acquisition world, winning back users beats chasing new ones. Source: AppsFlyer. Where's your reengagement budget?

[yu @yuagk8]

Biggest出海 growth curve you're betting on for 2026? ◻ Short-drama / microdrama ◻ Hybrid-casual games ◻ CTV / big screen ◻ AI apps. Vote below 👇

[yu @yuagk8]

TikTok was the #1 buyer of mobile-game ads in early 2026; Block Blast! topped ad revenue at $129M. UA dollars are following the feed, not the store. Source: Sensor Tower. Still sleeping on TikTok UA?

[yu @yuagk8]

India led global mobile-game downloads at 3.78B in H1 2026; Indonesia & Brazil round out the emerging-market engine. Installs are won where budgets are thin and growth is thick. Source: Sensor Tower / WN Hub. Where are you acquiring?

[yu @yuagk8]

China's short-drama apps hold 8 of the Top 20 non-gaming export revenue spots (Q2 2026). The playbook moved from traffic wars to full-stack localization — local studios, local paywalls, local ops. Source: Sensor Tower. Studying the model?