Zettasphere

Consultancy specialising in email marketing for retail, travel, publishing and leisure sectors. Our goal is simple; to show you how to increase email revenue

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Report: Social media doesn't drive eCommerce traffic or conversion http://t.co/JvNNQCNR2D - but may be helps earlier in the funnel

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Making loyalty successful with email http://t.co/SliiYnmS34 @LorenMcDonald

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Tips on closing the deal with abandon cart http://t.co/KDUMQ1MjJq

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Chart - best methods to nurture http://t.co/M64LBrxPHO <- Oh, email is Number One

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Great summary of the challenge to define email engagement and solution http://t.co/OEivHnqfCg but will it work for everyone?

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Ten common #emailmarketing strategy mistakes and gaps http://t.co/jHLvhyKxAx ... that are generally less discussed @smartinsights

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Still trying to get a swan out of a pig? You need to change your optimisation approach like this http://t.co/WYOgDIyRjv #emailmarketing

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Find out what other brands get to the inbox of your subscribers http://t.co/HmPHW57hMO overlap analysis from @eDataSource

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You need to make many changes when split testing http://t.co/vBD7Cx7GOi

[Zettasphere @zettasphere]

Gmail new inbox http://t.co/j1YxRsPzGe tabs for different mail categories - a bit like preset folders and auto-sort

[Zettasphere @zettasphere]

Email Marketing rules http://t.co/PbEOOa3Xjf Frequency, list growth, mobile ++ Thx Chad White and Mark Brownlow @smartinsights @markatemr

[Zettasphere @zettasphere]

Why your split testing is missing the big uplifts http://t.co/SdZjtmI7Xj

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Great stats on personal email from Harvard Business Review http://t.co/5vAW43Mv8O their take: email is the mule of the information age

[Zettasphere @zettasphere]

Twitter recognize the value of email addresses and help brands collect them http://t.co/SJ6xeD8NQM

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Gmail is adding email quick action buttons as part of open standard http://t.co/nDRPvR73JM #emailmarketing

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High open rates could be holding you back from revenue http://t.co/1FDAvnE4aU analysis by @delaquist

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Good tips for insight via email survey http://t.co/AmsLVQ5X2D (nb conclusions however are wrong)

[Zettasphere @zettasphere]

AOL notification of spam filter change http://t.co/YrI8kUSQLz

[Zettasphere @zettasphere]

How privacy statement at signup impacts result http://t.co/nHLM3as82T <- customer anxiety is not spam or data security, A/B tests reveal all

[Zettasphere @zettasphere]

3 ways to simplify your landing page http://t.co/tElJf8OqTW and simpler means better @SiteTuners