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#makingsocialmedia
Branding:
The online world has become many people's way to build and expand a brand that revolves around their online identity. This brings the challenge of building a "likeable"" identity and monitoring one's reputation online to maintain their brand. #makingsocialmedia
I am consciously thinking about how I portray myself as authentically as I can, reflecting the importance of digital identity today due to the existence of the digital footprint and how everything you post matters, if not today than in the future
#makingsocialmedia