@10Caribbean Congratulations to 10 Caribbean Marketing for winning the Angel Award from the American Advertising Federation (AAF).
It was such an honour to represent in the diversity campaign. #CaribbeanAdvertising
Read more here...
“This study finds that harmful gender norms continue to be represented, reproduced, and reinforced in television and digital media advertisements in the Caribbean.”
What’s next for Caribbean advertising? Join the community of inclusive advertisers leading the change.
UNICEF and the Geena Davis Institute on Gender In Media reviewed 600 commercials in Barbados, Jamaica, St. Lucia and Trinidad & Tobago and these were some of the key findings about Caribbean Advertising...
“Less than 9% of the characters in the sample were ages 50 and older, which aligns with discriminatory norms that exclude and marginalize older adults.”
Join the community of inclusive advertisers leading the change.
Source: United Nations Children's Fund and Geena Davis Institute on Gender in Media, A review of advertising in the Caribbean and its links to gender equality, gender norms, and violence against women and girls.
"Women were more likely than men to have medium-light and medium skin tones. These findings suggest that a woman's value should be primarily based upon how well she aligns with established societal beauty standards."
#CaribbeanAdvertising
📸 - @10Caribbean
I LOVE being on set. There are so many things happening all at once. Organized chaos.
Today I was both talent and crew.
Loved it all the same 💖🎥🫶🏽
@10Caribbean
‼Mañana‼
🌐No te pierdas este evento de @UNESCO#Transcultura con especialistas en marketing digital del Caribe y Europa para conocer las oportunidades que ofrece el mundo para los #emprendimientoscreativos.
- Financiado por la #UE🇪🇺
Regístrate aquí👉https://t.co/uHpd3l1JUc
@10Caribbean, a uniquely Caribbean advertising agency that provides digital solutions to Caribbean brands, gives its take on the potential and pros of this successful Services Trade Mission to Jamaica. #ExportBoosterInitiative🚀 #ServicesGoGlobal