Marketing tip:
The more valuable the offer is, the less price matters.
How can you 10X your current offer and get customers excited to do business with you?
Sales is nothing more than a transfer of beliefs, emotions, enthusiasm and certainty.
People don't buy unless:
- they believe it
- they are moved to
- there is a good reason for
- they feel certain about it
@RubiksLive It's more a philosophy about serving well.
But if you have a client from hell (constant complainers, overly demanding, never satisfied), fire them fast.
It's not worth your time or energy.
@nicknolan_@davegerhardt Run at zone 2 (< 131 hbpm) and you'll feel like you can run forever. You won't feel tired.
Got a buddy who's 240lbs. He ran 10x 16kms in 4 weeks using zone 2. He's lost 20 lbs.
I run 16km a day. Best drug ever.
Btw pro athletes run zone 2 for 80% of their runs.
The fastest way to double your B2B leads?
Find something your customers find valuable and give it away for free.
All you need is imagination and creativity.
Want to influence behavior?
Ask yourself:
1. What do people really want?
2. What do they risk by not taking the action?
This triggers deep feelings of desires and regret.
A powerful combination.
@GrammarHippy Yes and no.
If the goal was to make someone laugh, yes.
If the goal was to drive sales, no.
Personally, I wouldn't hire the ad agency who ran this ad. Not direct-response enough for me.