Aaron Fehlen

Dad of 2.
Husband of 1.
Owner of 33 domains I'll never use.
✨ Turning browers into buyers @ Refresh.

[Aaron Fehlen @AaronFehlen]

@TaraBull808 @elonmusk um...yes please 🙏

[Aaron Fehlen @AaronFehlen]

@passportbruv @WrongsToWrite i like this guy

[Aaron Fehlen @AaronFehlen]

@WrongsToWrite @joeyjusticeco he called you a tool it wasn't a compliment

[Aaron Fehlen @AaronFehlen]

⚠️ 7 WARNING Signs That Your Website Doesn’t Work As Hard As You Do:

1. You lose sleep over leads

2. You say “Maybe we can play later, baby.” to your kid, then turned back to your computer.

...see video for the rest

[Aaron Fehlen @AaronFehlen]

"Your face is gonna get stuck that way."

Anyone else's mom ever say that?

Funny how I heard it so often as a kid that I believed it.
"If you say it often enough, it'll become true."

Mom used to say that one too, but always in a BAD way.

What if I say GOOD things often enough?
Do those become true?

I say yes.

I believe when you're thoughts, words, and actions are aligned toward an intention, magic happens to make it a reality.

"Money comes easily, frequently and abundantly every single day."

Not a bad thing to believe.

[Aaron Fehlen @AaronFehlen]

Can anyone teach me how to airdrop a video to my macbook without it looking like this when I upload it? The color is all desaturated.

[Aaron Fehlen @AaronFehlen]

“Kitchen and bathroom upgrades?”

He’d said it 67 times.

On his 68th try, a woman stopped.

I saw the hope glimmer in his eye.

She talked to him for 14 seconds.

Then she left.

He turned back, the pain of rejection coloring his face red.

But the lesson I learned from overhearing this isn’t the one you’d think.

“Kitchen and bathroom upgrades?”

-~-

Wait, how’d we get here?

Well, yesterday was Day 1 of launching @ Refresh.

And it was the hardest day of my career.

Turns out, the fear of criticism and rejection is 100x stronger when they’re rejecting YOUR company - criticizing YOUR product. Not someone else’s.

After about 9 hours at my desk, I impulsively hopped in the car with Lydia (my wife), Liam (my 2-year-old son), and Liliana (my 10-month-old daughter).

We were going to Costco.

I had seen an office chair there last weekend and my back was killing me.

After buying ONLY the office chair…yeah right - it’s Costco. We bought $75 of beef jerky and yogurt-covered strawberries too…we got the kids some pizza from the food court.

As the kids shoved their nutrition-packed, super-healthy dinner into every accessible orifice of their bodies, I listened to the guy - Jacob - at the Home Remodeling booth behind me.

“Kitchen and bathroom upgrades?”

If you don’t know, Costco has several sales booths around the store strategically positioned to annoy the shit out of you as much as possible. They’ll sell you pans, travel services, and - you guessed it - kitchen and bathroom upgrades.

I watched him get rejected over and over, and I felt his pain.

I hoped to see him make a sale, but while I was there, he never did.

I felt his pain.

Until I realized...I didn’t feel his pain AT ALL!

Here’s why:

I’ll take the pain of someone rejecting a $10,000 website from me over the pain of being a cog in the Costco machine ANY DAY!

Read that again ⤴

ANY.
FUCKING.
DAY.

So, today is Day 2.

Let’s go get some rejections.

Cheers,
Aaron “Kitchen-and-bathroom-upgrades” Fehlen

[Aaron Fehlen @AaronFehlen]

I’m not supposed to say this.

But I’m going to anyway.

I had a script prepared for this video today.

I planned to tell you how “Refreshed”, I’m feeling.

“Refresh (my new company) is live, and I feel…dare I say…refreshed?”

Ick.

On a life level, it’s true.

I woke up this morning with no guaranteed paycheck.

No promotions.

No hr.

No mone–lol I’m working on that one.

And I love that feeling of freedom and possibility.

And, damn am I tired.

I was working on content and lead gen till 2am last night. Not the first time, won’t be the last.

I feel fear for the unknowns.

I feel excitement at the possibilities.

I feel more happiness and freedom than I ever have.

Mostly I feel a strong desire to put my head down and keep building.

So, I’m gonna go do that now.

See you tomorrow,

Aaron “Refreshed” Fehlen

[Aaron Fehlen @AaronFehlen]

oof

[Aaron Fehlen @AaronFehlen]

How much of your revenue comes from your website/funnel?

[Aaron Fehlen @AaronFehlen]

@DerekSzyszka Key words “when done well”.

Agreed there a fun way to connect with other founders and companies.

[Aaron Fehlen @AaronFehlen]

"...but I'm not running webinars."

Why tf not??

According to HeySummit, Webinars are one of the highest-converting sales channels - with a WHOPPING 53% conversion rate.

Here's an 110-second breakdown of Russell Brunson's Perfect Webinar Funnel ↓

[Aaron Fehlen @AaronFehlen]

@theneelpopat @donutapp What a day to celebrate!! I’ve believed in you every step of the way. Thank you for your clear communication and I can’t wait to invest in whatever you build next.

Cheers 🥂

[Aaron Fehlen @AaronFehlen]

@BrettFromDJ You don’t need a portfolio.
You need a Proof-folio

[Aaron Fehlen @AaronFehlen]

@lukematthws Yeah fr

[Aaron Fehlen @AaronFehlen]

“Aaron, how’d you lose 35lbs without going to the gym or dieting??”

A whole lot of this ↓

[Aaron Fehlen @AaronFehlen]

@exitfundvc Everything you can buy with money

[Aaron Fehlen @AaronFehlen]

@morellifit

[Aaron Fehlen @AaronFehlen]

@AhtishamDogar ❤️

[Aaron Fehlen @AaronFehlen]

Dads, what word do you say to your kids the most?

[Aaron Fehlen @AaronFehlen]

@lukematthws It’s like none of you in these comments have kids 😂 I remember when I spent $39/month on groceries.

It’s a different game now.