Adeline Mathilde

French Student at UL 📸 Digital Marketing
Defender of respect for animals and the environment
👥 LinkedIn: Mathilde Adeline - Instagram: mathilde_adne_digital

[Adeline Mathilde @AdelineMathild8]

For me a good social medial is where you can easily share, learn new things, get informed, see new trends... Being close to the big influencers and interact with them. 🙂 #dmwk11 @DigitalUl

[Adeline Mathilde @AdelineMathild8]

Write and share an article on a topic that seems important to me on LinkedIn and Twitter 🙂 #DMWK9blog @DigitalUl

[Adeline Mathilde @AdelineMathild8]

How long have you increased your following by 500%?
@DigitalUl #dmwk11 #Q1

[Adeline Mathilde @AdelineMathild8]

To launch a website, I think it's wise to promote it on the Instagram account that already has a great reputation. In addition the website must reflect the same personnality as the Instagram account. #DMWK10 @DigitalUl

[Adeline Mathilde @AdelineMathild8]

France has an incredible talent: they dance against domestic violence.
This very touching dance makes it possible to sensitize the public differently to this theme which is more than ever current. @DigitalUL

#digitalmarketing #domesticviolence #dmwk9

https://t.co/RsI2eZkTg3

[Adeline Mathilde @AdelineMathild8]

GDPR - Destroyer or creator of relationship between a brand and consumers? @DigitalUL

#digitalmarketing #GDPR #relationship #brand #consumers #engagement #data #protection #EU #DMwk8

GDPR: an opportunity for better customer engagement https://t.co/1nXAqdIbqf

[Elise ♡ @EliseThivet]

Watch our video on One Sparkling Water!💧@OneDifferenceIE @OneDifference
#water #DigitalMarketing #DMWK7 @DigitalUl

Made by: @CFaniard @AdelineMathild8 @GuillaumeSelome @EliseThivet

[Adeline Mathilde @AdelineMathild8]

Success of a brand depends on one's social influence, or the effect of one's decisions. Through social networks, we are more than ever exposed to one another's decisions when it comes to what to buy, wear, and like. @digitalUL #digitalmarketing #dmwk7 #4Cs
https://t.co/zjwOzwejPr

[Adeline Mathilde @AdelineMathild8]

The power of DISRUPTIVE DIGITAL NARRATIVE
No more conventional, place to the imagination. Give experiences to Internet users and thus make them live an emotion.
#storytelling #digitalmarketing #dmwk6 #disruptivenarrative @digitalUL
https://t.co/6b3fDAwL76 via @marketingland

[Adeline Mathilde @AdelineMathild8]

The Nike brand organizes sport events : running in Paris for example. This allows to create a Nike community, to meet people with the same passion...
#dmwk6 #Q1 @DigitalUl

[Adeline Mathilde @AdelineMathild8]

Young girls must believe in their dreams.

After the campaign "Role Models" that highlighted women with exceptional backgrounds, Mattel launches its new campaign: "Dream Gap Project".

#BarbieDreams #DigitalMarketing #dmwk6 #Advertising #campaign #girls #Mattel @DigitalUl

[The Drum @TheDrum]

Barbie wants to close the ‘dream gap’ between young girls and boys https://t.co/vDCWslUhvV

[Adeline Mathilde @AdelineMathild8]

"115 million animals are still used worldwide for testing purposes with the most common experiments including exposing animals to radiation, forcing them to inhale toxic gases and injecting or feeding them potentially harmful substances..." 😡
#marketing #COSMETICS #animals

[The Drum @TheDrum]

Unilever backs worldwide ban on animal testing for cosmetics https://t.co/qDfNp6YDCv

[Le Monde Afrique @LeMonde_Afrique]

#metoo en Afrique |« Dénoncer publiquement un homme qui vous a harcelée ou agressée, c’est facile à faire quand vous êtes en Occident…Mais ici, le climat sécuritaire est différent.Tant que les femmes ne se sentiront pas protégées, elles ne parleront pas » https://t.co/tfJXXYdqm9

[Adeline Mathilde @AdelineMathild8]

#SquadGoals: 21 Outstanding Brand Communities to Emulate https://t.co/buGlPP4xCO
As we saw in the last @DigitalUL course: "The best brand communities are built upon shared values, common interests, and meaningful connections."
#digitalmarketing #community #social #loyalty #dmwk5

[Adeline Mathilde @AdelineMathild8]

Do you think a brand can grow without using a social network and acquire a community ?
#myquestion #dmwk5 @DigitalUl

[Adeline Mathilde @AdelineMathild8]

Marketers must succeed in building a loyal, united community without tension between members : jealousy among community members if the brand retweets a tweet of a member and not that of another. Marketers must also face criticism. #dmwk5 #Q2 @DigitalUl

[Adeline Mathilde @AdelineMathild8]

They built their community by being close to customers, being simple. They are very present on Twitter, interact a lot with their community. They listen to their recommendations.
#dmwk5 #Q1 @DigitalUl

[Adeline Mathilde @AdelineMathild8]

Link to my first article on LinkedIn :

Where have all the good men gone? Does being VEGETARIAN and ENVIRONMENTALLY CONSCIOUS make men less MASCULINE? https://t.co/XElHUZUwxY

#masculine #vegetarian #environment #marketing #advertising
@digitalUL

[Adeline Mathilde @AdelineMathild8]

"Sometimes we say we're fine when we're not. So if your mate's acting differently... Ask Twice"
@DigitalUl #campaign #mentalhealth #dmwk4

[Campaign @Campaignmag]

Ad of the day: Mental health campaign @TimetoChange encourages men to ask after their mates twice https://t.co/m9URZjHEy9 by @OgilvyUK

[Adeline Mathilde @AdelineMathild8]

The risk with marketing automation is losing whole human side of marketing, feelings... Everything being automated, the consumer will feel like a common consumer, lost in the mass of consumers.
@DigitalUl #DMWK4 #Qx #MARisks