Adam Gent

📈 Independent SEO Consultant

[Adam Gent @Adoubleagent]

Personally I prefer the MERJ research.

Summarised quite well in this graphic and one liner below it.

Brave isn't Google or Bing.

You don't have to push pages individually.

Just have a website or series of pages people visit via the Brave Browser.

Their crawler does the rest

[Chris Long @chris_nectiv]

Technical SEO Tip: Claude uses Brave as the primary search engine.

If you want your content indexed faster by Brave, you can use their "Submit URL" tool

[Adam Gent @Adoubleagent]

@glenngabe But the charts show it happened over like 60 days ish (March to May)?

The same day isn't what I am seeing the charts? Or am I missing something?

Just pointing out it's not that unusual behaviour and documented before.

Pretty standard actually.

[Adam Gent @Adoubleagent]

Flagged this two years ago (yikes).

Any indexing state can move into the 'crawled - currently not indexed'.

Because it hasn't been recrawled for a while.

These pages will then move to 'Discovered - currently not indexed' and finally to 'URL is unknown to Google'.

[Glenn Gabe @glenngabe]

Index Coverage update: I have noticed this a lot over the past several months. Sites seeing categories of "Not indexed" urls drop heavily, which look like they were routed to "Crawled, not indexed". So it's like the categories flipped...

I have seen that across a number of sites I have audited recently. For example, see 'alt page with proper canonical' drop, 'redirects' drop, etc., and CNI surges like mad at the exact same time. Just an interesting observation. :)

[Adam Gent @Adoubleagent]

I know, I know @rustybrick has seen this before.

But I haven't.

A navigational query shows the actual page before AI Overviews.

I like it. It's what I want as a user, not an AI generated summary of the report.

Just making sure it has been seen.

[Adam Gent @Adoubleagent]

@JHTScherck Honestly I think its hurt my career.

Blog posting about technical stuff hasn't really moved my career anywhere.

I'll keep doing it because I like writing...but it's not really help me drive clients or new customers.

[Adam Gent @Adoubleagent]

@bryanfcasey @RossHudgens @jessjoyce @tomcritchlow Can you be a YouTuber around this stuff?

You can call it...The Casey Report.

Thanks.

[Adam Gent @Adoubleagent]

@lilyraynyc @ViperChill @bing @Copilot @glenngabe No worries. Glad you liked it.

I thought it was just a bit of fun and wouldn't see any results from the analysis.

But Glenn's analysis makes me realise the scale is much worse than I thought.

Nice to see Ahrefs doing some out of the box research.

[Adam Gent @Adoubleagent]

@ViperChill @lilyraynyc @bing @Copilot I wrote piece on why this in on Indexing Insight.

I call it the Bing AI Index gap:

https://t.co/E6VYKSU6rm

[Adam Gent @Adoubleagent]

Why is Bing WMT needs an SEO.

First 2 links don't take you to where you want to go.

[Adam Gent @Adoubleagent]

Be cool if you could have a conversation with your brand.

Brand data pulled from:

Search queries, articles from across the web, backlink data, fan out queries, people also ask data, etc.

And you just have a chat with it.

Anything like that people of X?

[Adam Gent @Adoubleagent]

@TheCoolestCool Oops I meant shirt SHIRT. Not 💩😅.

[Suganthan Mohanadasan @suganthan]

Is your site sitting behind Cloudflare?

If yes, Go to Security -> Settings -> Configure AI bot policies

Under "Training" section make sure "Allow (do not block)" is selected.

Do this before 15th of September.

Why?

From this date onwards, If you have selected the block training option, Cloudflare will block multi-purpose crawlers (specifically those that combine Search with Training) such as Googlebot, Applebot, and BingBot.

This will destroy your SEO work.

Take action and pass this on to your devops/developers.

[Adam Gent @Adoubleagent]

@gaetano_nyc 👍

[Adam Gent @Adoubleagent]

@Kevin_Indig @top5seo @AirOpsHQ I will be honest mate...your answer is disappointing.

But I'm not going to argue with you. I've got no skin in this game.

There is no war in Ba Sing Se.

[Adam Gent @Adoubleagent]

...it their AI agent can give you product comparisons.

[Adam Gent @Adoubleagent]

Amazon now give you price history of products.

And...

[Adam Gent @Adoubleagent]

@Kevin_Indig @top5seo @AirOpsHQ Kevin's not a Avatar Last Airbender fan.

But Kevin to put this into context this is the crawled pages vs pages with traffic vs avg organic traffic in Ahrefs for the website (skio(.)com.

Not saying it's Airops...but I know you recognise the pattern in the data.

[Adam Gent @Adoubleagent]

If you focus on getting visits you get visits.

If you focus on driving revenue, you get revenue.

This seems like a stupidly simple statement...

...but you'd be surprise how many focus on the former.

And not on the latter.

It changes how you prioritise and sequence your work.