Alara Saygi 👋

artist development / universal music group
cognitive science, computing, and music / ucla

[Alara Saygi 👋 @AlaraSaygi]

if I’m wearing a computer on my face this is how I want to look

[Alara Saygi 👋 @AlaraSaygi]

everyone’s hating on the spiegel glasses but dare I say this chunky little acetate frame is giving a bit of Jimmy Fairly. just tragic they couldn’t avoid the full matte black tech bro treatment. would’ve been way cooler if they went full 70s on this one.

[Alara Saygi 👋 @AlaraSaygi]

the Spotify search bar fighting for its life every time I type

[Alara Saygi 👋 @AlaraSaygi]

Technology is created to improve our lives.
It promises us more time, more freedom, more access, more creativity, more connection.

So why are so many tech companies afraid to behave like lifestyle brands?

[Alara Saygi 👋 @AlaraSaygi]

One thing I love is when tech meets taste

[Alara Saygi 👋 @AlaraSaygi]

I <3 bold campaigns. And love what oura has done with this campaign to step out of the b-o-r-I-n-g wellness company branding trap. Both equinox and oura new brand campaigns bring wellness back to the human experience beneath it all. https://t.co/fjnvGJWJ6P

[rohan @rohanrkumar]

I recently left MrBeast.

I owe a lot to the team. In 4 years, I saw us grow 100m followers on tiktok and 320m on YouTube. I’m really proud of the work we did together

Down to talk. Don’t dm me about your crypto project

[Alara Saygi 👋 @AlaraSaygi]

Trader Joe’s really missing the mark on social presence!!!

[Alara Saygi 👋 @AlaraSaygi]

protector app launch is gonna be the new playbook

[Alara Saygi 👋 @AlaraSaygi]

@atri_life retweet

[Alara Saygi 👋 @AlaraSaygi]

actually a good redesign ✨ I Redesigned the ENTIRE Spotify UI from Scratch https://t.co/UFu4EMLNFW via @YouTube

[Alara Saygi 👋 @AlaraSaygi]

teasing/gamification - underscores the potential of gamification and the power of suspense in engaging and maintaining audience interest

[Alara Saygi 👋 @AlaraSaygi]

Stories like this show just why digital marketing is so impactful for audience growth and music discovery >>>
https://t.co/ZV48jCSX2X

[Alara Saygi 👋 @AlaraSaygi]

allure of mystery & nostalgia - the lengths we will go when curiosity allows for surprise

[Alara Saygi 👋 @AlaraSaygi]

nurturing virtual communities - small online conversations can spark into hyper-engaged online communities fueled by a shared interest or passion in a short amount of time; other channels like tiktok and news platforms organically caught on to spread the word

[Alara Saygi 👋 @AlaraSaygi]

I was today years old when I found out Outlook was once Hotmail.