ET NOW BrandVerse | Celebrating 7 years of Spotify in India
"A dream come true," says Amarjit Singh Batra of @Spotify as he highlights the key milestones of the journey - the factors that worked wonders for the brand and the crucial shift in listener preferences
Full interview - https://t.co/w3lpyC5VDa
@ShibaniGharat@AmarBatra
We sat down with @AmarBatra of @spotifyindia for an interesting chat on what it took to build the service from scratch in India and get the country to start paying for music, among other fun things. Full profile in today's @Mint_Lounge.
🚨 “The past seven years in India have been incredible—driven by love from artists, listeners, and partners. We’ve seen streaming go mainstream, artists build identities beyond film music, and Indian music dominate with 90% local consumption. The next phase is about scaling this growth—taking Indian artists and audiences to even greater heights," say Amarjit Singh Batra, GM- SAMEA & MD, Spotify India.
For more news & updates, visit 🔗 https://t.co/3CJFgmRKm1
#SpotifyIndia #India #Music #MusicStreaming #CreatorEconomy #Spotify @Spotify@spotifyindia@AmarBatra
नई दिल्ली में @spotifyindia द्वारा आयोजित कॉन्फ्रेंस में सहभागिता का अवसर प्राप्त हुआ।
इस सम्मेलन में @MIB_India, @MinOfCultureGoI सहित सरकार एवं उद्योग जगत के विभिन्न हितधारक, कलाकार प्रबंधन कंपनियाँ/कलाकार तथा Spotify के प्रतिनिधि शामिल हुए। चर्चा का उद्देश्य उभरते कलाकारों एवं भारतीय कला रूपों—विशेषकर पारंपरिक एवं लोक संगीत—को प्रोत्साहन देने हेतु नीतियों, विचारों एवं सहयोगात्मक अवसरों पर विमर्श करना रहा, साथ ही कलाकारों के बौद्धिक संपदा अधिकारों की सुरक्षा सुनिश्चित करने पर विशेष बल दिया गया।
राउंडटेबल चर्चा में सांस्कृतिक संरक्षण और कलाकारों के आर्थिक सशक्तिकरण के बीच संतुलन स्थापित करन��� पर विचार-विमर्श हुआ। इस अवसर पर मनीषा स्वामी ने ICCR की भूमिका को रेखांकित करते हुए पब्लिक–प्राइवेट पार्टनरशिप (PPP) मॉडल एवं चल रही पहलों के माध्यम से उभरते कलाकारों को ��मर्थन देने पर प्रकाश डाला।
@SpotifyPolicy
@narendramodi @PMOIndia @DrSJaishankar @MEAIndia @PmargheritaBJP @KVSinghMPGonda
What does it take to soundtrack a nation of a billion voices?
At Lumikai Insignia ’25, we'll deep dive into content, community, creators and consumer spends with @AmarBatra.
#FLASH: Amarjit Batra at WAVES 2025:
“I-pop is going to give big support to India.”
The Spotify India MD highlights how Indian Pop is set to drive global recognition and soft power.
Reports @Nihal_kumar0045 with photojournalist @Nihal_kumar0045
#IPOP#IndianMusic#SoftPower #AmarjitBatra #WAVES2025
It was wonderful to meet Spotify team led by Dustee Jenkins and Amarjit Singh Batra, MD Spotify India.
Our conversation focused on enhancing Maharashtra’s music ecosystem through deeper regional language engagement, empowering independent artists, and leveraging technology-driven innovation.
Spotify reaffirmed its view of India as a strategic market, aligning with the State's vision for a progressive Media & Entertainment policy.
@Spotify@DusteeJenkins@AmarBatra@WAVESummitIndia
#Maharashtra #Mumbai #WAVES2025
My dear friend @AmarBatra is always up for the hardest challenges.
Must read article for anyone interested in the evolution of digital media in India and the complexities of monetization in the Indian context.
Thanks @ShadmaShaikh for an engaging discussion and insightful questions. Really appreciate the time you took to go deep into the exciting world of India music streaming space.
Six years after entering India, Spotify has changed how the country listens to music—from regional playlists to habit-driven streaming. But with low subscription rates & fierce competition, the real test is making money.
Can Spotify crack the code? Read more 👇
https://t.co/vFIbws8SFe
#SpotifyIndia #MusicStreaming
RIP legend #ZakirHussain you will forever be remembered as India's iconic musician. Thank you for your contributions to the country and the world and for inspiring young musicians.
10 min food delivery is red hot currently…with Bolt the @Swiggy initiative, @ZeptoNow Cafe and probably @bigbasket_com , all jumping into the fray. Sources claim 7-12% of orders on Swiggy are now 10 min orders which seems like significant traction, let’s dive in…
https://t.co/HFxfhXfRYD
#QSR #swiggyipo #QuickCommerce #FoodDelivery #Zomato #zepto
Agree. Evolved individuals probably mean those who focus on developing this skill, go through real and diverse successful and adverse experiences, and take time to reflect and apply learnings continuously.
Academically bright doesn’t translate to being good at second order thinking or critical thinking unless the education system is designed to invoke these skills.
These two skills are rarest skill in the world and usually found in abundance in evolved individuals.
Great session. Thanks @rajeshsawhney for organizing it. Thanks @rahulchandra77 for sharing your thoughts and for personally signing my copy of 'Tightrope to the Moon'. Enjoying the read!
Tks @rahulchandra77 for a delightful discussion on the founders who create “Moonshots”
It does boil down to “Purpose, Resilience and Execution, aided by luck & timing.
Your book “Tightrope to the Moon” is a must read for all of us in the startup game.
Analog Coffee & Kitchen
RIP Ratan Tata! India's Greatest Business Leader! You built India's business success globally and became a role model for generations of leaders. We are thankful for your achievements and will continue to be inspired by your vision, leadership and philanthropic contributions.