Andrew Gould

Direct response copy and strategy since 2009.

[Andrew Gould @AndrewWriteCopy]

THREAD OF THREADS

I've been writing copy and optimising conversions since 2009.

Now I want to help you raise your game.

Follow me to learn about:

Writing
Marketing
Persuasion
Copywriting
Conversion optimisation

(Continually updated)

// THREAD //

[Andrew Gould @AndrewWriteCopy]

@TexasBolo Yep, didn't work out too badly for him!

[Andrew Gould @AndrewWriteCopy]

Great quote from Michael Jordan:

“The minute you get away from fundamentals – whether it's proper technique, work ethic or mental preparation – the bottom can fall out of your game, your schoolwork, your job, whatever you're doing.”

And it's 100% true for copywriting too.

[Andrew Gould @AndrewWriteCopy]

@janfelixdrachau Yes, one of my favourite of the year.

[Andrew Gould @AndrewWriteCopy]

It's Friday night...

And I'm having a great time with Mafia.

The aesthetic, atmosphere, and writing are all excellent.

Then I'll probably watch a horror movie later as it is the season for them.

Enjoy your evening!

[Andrew Gould @AndrewWriteCopy]

@moveorperish Yep, they're all you need to get good!

[Andrew Gould @AndrewWriteCopy]

@talon_layman Yes, then stronger your foundation, the stronger everything you build on top of it.

[Andrew Gould @AndrewWriteCopy]

If you want to write great copy focus on the Fundamental Five:

[Andrew Gould @AndrewWriteCopy]

@sebrozga I won't let you forget!

[Andrew Gould @AndrewWriteCopy]

@marketing_karl 100%

[Andrew Gould @AndrewWriteCopy]

@JustinJBariso Yes, its always hard when you're doing something you couldn't care less about.

[Andrew Gould @AndrewWriteCopy]

“People don't read long copy or short copy. They read what interests them.”

Jay Abraham.

[Andrew Gould @AndrewWriteCopy]

@erzionshade I've not played the second yet so I don't know how it compares, but I thought it was fantastic.

[Andrew Gould @AndrewWriteCopy]

@TheCopyTitan I do use a fair few here!

But less in my work!

[Andrew Gould @AndrewWriteCopy]

@AlinDragu They say great minds think alike!

[Andrew Gould @AndrewWriteCopy]

@MrBrjan Yep, the first 20% of your copy is key.

[Andrew Gould @AndrewWriteCopy]

@sdorsey_writer Ha!

Thanks, Steven.

[Andrew Gould @AndrewWriteCopy]

@moveorperish Yes, long or short it's always about what matters to them.

[Andrew Gould @AndrewWriteCopy]

@marketing_karl Great way to look at it, thanks.

[Andrew Gould @AndrewWriteCopy]

@TheCopyTitan Disappointing to see.

[Andrew Gould @AndrewWriteCopy]

@EstherWriteCopy Thank you!!!!

[Andrew Gould @AndrewWriteCopy]

I saw The Matrix at the cinema the day it was released (then went back and watched it the day after too), so I'm going to discount that.

And I'm not sure the likes of Goodfellas, Godfather, and Pulp Fiction would benefit that much from the big screen.

So I'll go for The Thing, Raiders of the Lost Ark, and The Empire Strikes Back.

[Andrew Gould @AndrewWriteCopy]

@rainar_angelo Yes, similarly "They Want You Dead" was a big winner for me a year or two ago.