Anne Worcester

Wife and proud Mom of 2 kids, 3 labs. Strategic Advisor, Major League Pickleball (MLP) & Pro Pickleball Tour (PPA)

[Adam Zagoria @AdamZagoria]

On @ForbesSports

Mercedes-Benz Partnership With WTA Is ‘Ideal Strategic Fit’ via @forbes https://t.co/747Zs0u7WJ

@bgtennisnation
@PatrickMcEnroe
@ChrisMcKendry
@Steve_Weissman

[Anne Worcester @AnneWorcester]

Best memories of @MariaSharapova stunned the world and won 2004 Wimbledon. And then showed up in New Haven, CT to help us promote 2004 Pilot Pen Tennis - and to honor her commitment to inner city kids!! Congrats Maria on your induction to @TennisHalloFame ❤️#nhv #wta

[The Boston Globe @BostonGlobe]

Soon to be inducted into the Tennis Hall of Fame, Maria Sharapova looks back on her special connection to New England https://t.co/Dlpck866vh

[Anne Worcester @AnneWorcester]

@matt_van_tuinen @Tennis 💜💜💜💜💜💜💜💜

[Anne Worcester @AnneWorcester]

Thank you Joel Drucker and @tennis for shining a spotlight on our dear friend @matt_van_tuinen. One of the best in the sports business and a truly extraordinary human being. And in the face of adversity, his strength and resolve are inspirational for all of us. So much love ❤️

[TENNIS @Tennis]

True to Matt Van Tuinen’s no-nonsense, unpretentious style, he shared some jarring news in three words:

“I have ALS.”

The longtime @BNPPARIBASOPEN media director will be honored Friday with the annual Bud Collins Media Award.

A message for our mate: https://t.co/JQ28izmR8h

[Major League Pickleball @MajorLeaguePB]

1/5 🚨 The 2025 MLP Free Agency Draft is here!

Premier Draft: Sunday, March 2
Challenger Draft: Monday, March 3
Here’s everything you need to know. 🧵⬇️

[Anne Worcester @AnneWorcester]

Thank you @pickleballchic for shining a spotlight on the women in pickleball 💪

@PPAtour @MajorLeaguePB

[Pickleball Chick @pickleballchic]

Check out my latest episode of Talk Pickle To Me with @AnneWorcester !

Duke grad, first and youngest female CEO of the WTA, President of UTR, current Strategic Advisor to both MLP and PPA, wife and mother of two 🤯

https://t.co/vGPdMxohX1

[Anne Worcester @AnneWorcester]

PPA Downunder! First event is a success! 🇦🇺

@PPAtour @MajorLeaguePB

[Connor Pardoe @connorpardoe_pb]

🦘🐨🇦🇺
https://t.co/akQblARHx8

[Anne Worcester @AnneWorcester]

@AnnaLeighWaters I vote yes! 🇮🇹

[Anne Worcester @AnneWorcester]

@AndreaRemynse Love this!

[Anne Worcester @AnneWorcester]

Proud that @MajorLeaguePB @PPAtour are leading the way for gender equity in sports. Let’s GO Pickleball!

[Carvana PPA Tour @PPAtour]

Pickleball could be leading the way in sports-gender equity 🗞️ @ForbesWomen @Forbes

[Samin Odhwani @SaminOdhwani]

Jill, let’s stick to the facts—happy to help you with that. I just left a role with @KDTrey5 , Thirty Five Ventures, and @boardroom to become Chief Strategy Officer at UPA. I moved my wife and newborn to Dallas yesterday because, after meticulously reviewing the financials and

[Connor Pardoe @connorpardoe_pb]

My response to Jill Braverman’s take on pro pickleball.

Wow, @jillybpb What a sensational take. I wasn’t planning to respond, but when misinformation starts spreading, it’s important to set the record straight.

The health and trajectory of professional pickleball have never been better. The combined PPA Tour and MLP generated over $50M in revenue last year and are on track to exceed $65M in 2025. That’s without team sales, by the way. Sponsorships are nearing $35M, ticket sales are at $10M, and event registrations are hitting $9M. These numbers don’t lie and they reflect a sport that’s growing, thriving, and building toward a $1B enterprise.

Sure, merging MLP and the PPA Tour wasn’t without its challenges. Growth never is. But we’re incredibly proud of what this organization has accomplished. From a talented staff to the professional players, and a supportive ownership group, everyone is working tirelessly to elevate the sport we all love.

Your narrative, however, doesn’t reflect reality. It’s full of half-truths and sensationalism aimed at tearing others down rather than lifting the game up. If your goal is truly to help pickleball, spreading misinformation isn’t the way to do it.

Professional pickleball is still in its early stages, and yes, tough decisions have to be made. But let me be clear bridge loans, investments, and calculated risks are part of any ambitious growth strategy. To suggest otherwise shows a lack of understanding about how successful organizations operate.

The reality is, Jill, the sport has outgrown your ability to stay relevant. Maybe that’s why you’re so bitter. It’s easier to play the victim and stir up drama than to acknowledge that you’re simply not a part of the future of pro pickleball.

Good luck with whatever grudge driven project you’re working on for 2025. We’ll be busy growing the sport, leading the community, and building the next biggest sports enterprise. Pickleball’s trajectory is set with or without you.

Pickle on,
Connor

[Anne Worcester @AnneWorcester]

@PHShriver Hope you and yours are safe from the fires Pammie ❤️

[Connor Pardoe @connorpardoe_pb]

Let’s go pickleball fans!

[Carvana PPA Tour @PPAtour]

𝑰𝑻'𝑺 𝑻𝑰𝑴𝑬! Let Basketball @Hoophall journalist @TheSteinLine get you hyped about his NEW FAVORITE SPORT with this video essay to preview the @Lapiplasty Pickleball World Championships… 🏀🥒and its NBA star participants! @swish41 @RealJasonKidd @FBTX @geniebouchard @BenJohns_pb @AnnaLeighWaters @JackSock92

[Anne Worcester @AnneWorcester]

Thanks @SBJ for the lead story today on MLP New York City! Join us in Central Park Sept 19-22! https://t.co/H5hMHYhLfy #citypickle

[Major League Pickleball @MajorLeaguePB]

Check out this sneak peek of everything going down in the Big Apple this week for MLP NYC⬇️

Huge thanks to @SBJ for highlighting one of the most exciting pickleball events of the year!

https://t.co/ktFB7bu2KR

[Anne Worcester @AnneWorcester]

@MaggieMaeRem Or MLP event!

[Anne Worcester @AnneWorcester]

Check out this message from @AndreAgassi and join us for MLP NYC September 19-22!

[Major League Pickleball @MajorLeaguePB]

For everyone suffering from the Post-Open Blues (POB) this Monday, don’t despair — @AndreAgassi, @DUPRpb, and MLP may just have the cure! 🙌 #MLPNYC

🎟️ https://t.co/ydXzZ75P77

[Anne Worcester @AnneWorcester]

@MaggieMaeRem Agree 💯

[Anne Worcester @AnneWorcester]

@AndreaRemynse @VivienneJD97 This is a super cool shot Andrea!!!