"Nunca estuve en Argentina, quiero tener un concierto allí la próxima vez" #MinYoongi
Este tw quedará fijado hasta que lo vea en un escenario en Argentina 🇦🇷. #BTS@BTS_twt
" You negotiate with an institution whose judgment you still need. The one whose judgment you have outgrown, you simply inform."
Oh this Mic Drop moment
https://t.co/rL2hn7e0JM
I see a right wing bigot getting reposted for praising BTS decision (and he doesn’t even have his facts straight) Pay attention.. Glenn Beck is not like us.
okay but can we talk about how as soon as the ig stories dropped literally all of army immediately backed their decision even tho we were alr doing everything to prep 😭 this is what bts have built with army. complete faith in their decisions and belief in their artistry.
Oh please read this 💜
“That’s the part the Grammys should be mourning.
Because they had something extraordinarily rare: one of the biggest acts in the world genuinely valued their recognition.
And they squandered it.
Year after year, BTS showed up. Performed. Smiled. Brought the audience. Generated the headlines. Treated the nomination like an honor. Allowed the Grammy to remain positioned as something worth chasing.
Until eventually the chase became more embarrassing for the institution dangling the prize than for the artists who hadn’t received it.
And now, after BTS finally stopped running, the Grammys want to explain that they’ve created MORE opportunities for recognition?
Baby, the opportunity expired.
You had seven global superstars standing at your door believing what was inside mattered.
You kept them waiting so long they built something bigger outside.”
https://t.co/AFJE8dzvUy
Harvey Mason Jr.’s response is a masterclass in corporate gaslighting that completely ignores how the Recording Academy actually operates.
While the "separate but equal" defense sounds perfectly reasonable on paper, anyone who closely follows the music industry knows that sub-categories are routinely used as containment zones for diverse artists. The Grammys have a long, documented history of using genre and regional brackets to keep non-Western, non-white, and non-English-speaking acts away from the Big Four main stages.
The Structural Flaws in the CEO's Argument
The Vote-Splitting Reality: Mason claims genre categories do not exclude artists from the General Field (Album, Record, and Song of the Year). However, in practice, the 15,000 Grammy voters use these niche categories as a convenient box to check. Once an artist is tucked safely away in a regional or genre slot, voters rarely feel compelled to reward them in the top-tier categories.
The "Urban" Parallel: We have seen this exact playbook before. For years, Black artists were systematically funneled into the "Urban Contemporary" or R&B categories while being locked out of Album of the Year. The Academy renamed the category after intense backlash, but the structural habit of keeping diverse, chart-topping music out of the main spotlight remains identical.
Clout Chasing vs. Artistic Respect: The Academy's sadness over BTS’s withdrawal is deeply financial. The Grammys desperately need the massive social media impressions, live viewership, and cultural relevance that global acts bring to a dying linear television broadcast. They want the traffic, but they refuse to evolve their voting pool to genuinely evaluate global music on equal footing.
The Language and Geography Barrier: Music is a universal medium. By drawing a geographic boundary around pop music coming out of Asia, the Academy is fundamentally stating that Western pop is the "default" and everything else is a foreign anomaly requiring a special, segregated spotlight.
BTS's decision to withhold their submissions is a monumental power move. They are exposing the fact that the industry's most prestigious institution relies on outdated, Western-centric biases, proving that true global impact no longer requires a stamp of approval from a stagnant committee.
@BTSDailyChile Gente, me parece que es solo cuestión de que en la web les quedaron los links rotos. Si se fijan, no les aparece ninguna actuación. Tampoco figuran las de los otros artistas que se presentaron en 2022.
Parece que, además, son malos haciendo web sites. 🤣🤣
I’ll say it again:
I’ve been here almost a decade. The goal was always to “make BTS untouchable.” That was never about them getting validation from any institution. It was about them having freedom to make decisions like this one because their success gives them power.