Bianka Alexander

[Bianka Alexander @B_Alexander99]

@lokkamchan I found this interesting because it talks about language being ambiguous, which it ultimately is when utilizing a search engine. It is crazy how we are one step closer every day to teaching machines relational words to make search engines easier to use and more useful to the user

[Jacqueline Chan @lokkamchan]

This article shows an example of a directed graph that was implemented by Google to better the search engine services. https://t.co/D5fz8xEaCL #smasp22

[Bianka Alexander @B_Alexander99]

@Willis0425A This was a perfect way to integrate our lessons! These promotions made by content creators are seems every day but I never saw the “backside perspective” until this past week. It’s amazing how creator integrate unique sponsorships into their sometimes unrelated content.

[Amaya @Willis0425A]

This article has a list of several popular food-related youtubers and how they promote the brands that sponsor them. There are graphs for EriktheElectric and Adam Ragusea showing the increase in their sponsorships.
https://t.co/k2dFwVCFrs
#smasp22

[Amaya @Willis0425A]

This article is about a viral ad campaign for a fake cereal brand, whose purpose is to spread awareness about period poverty. This shows that you can market an idea just as well as a physical product. https://t.co/f8vjGmNHKp #smasp22

[Kalista Mackowski @Kalista_Mack]

Images taken by a HomeDepot employee went viral as Twitter users took offensive to the content, and have since threatened to boycott the company. This article explains the situation in-depth as it has spread across various social media platforms. #smasp22 https://t.co/ktP5TFS0ae

[Amaya @Willis0425A]

This article talks about the well-known Wendy's twitter account and how it rose to fame (and is maintaining it!) This shows that taking a step out of what's expected of you can be beneficial.

https://t.co/KEtG3DReBI #smasp22

[Bianka Alexander @B_Alexander99]

@Kalista_Mack It is crazy how fast I clicked on this article just because of the title! After reading the article, I was extremely shocked. Hopefully this company can straighten things out and have better organization in where they are posting their “Canadian marketing materials”.

[Bianka Alexander @B_Alexander99]

@Willis0425A This is such an empowering movement. It is truly upsetting at how basic needs are not being cared for for those who rely on programs such as SNAP. I hope this campaign moves forward and allows those in power to rethink what can and cannot be covered under gov assisted programs.

[Bianka Alexander @B_Alexander99]

@Willis0425A I truly appreciate how personal this project was! To think that this design process came about because of a loved one is amazing! Some companies could really use a change in perspective and heart when it comes to potential projects and inspiration.

[Bianka Alexander @B_Alexander99]

@katie_bagdon I agree! I think Graphical representation in the business world is very important— especially when trying to make connections. This is a much easier, and more organized way, for businesses to achieve their goals in a structured manner!

[Bianka Alexander @B_Alexander99]

@Willis0425A I really enjoyed this article! It shows that a brand needs their own identity, not just a business persona. It’s important for people to relate to a company’s persona to make the company feel more welcoming.

[Bianka Alexander @B_Alexander99]

This article explains how to participate in Zoom’s background challenge. Instead of traditional marketing, Zoom uses UGC to promote their brand and their new software feature, which became a hit. https://t.co/rUyW1bDgQC #smasp22 #smasp22

[Bianka Alexander @B_Alexander99]

This article talks about Apple’s famous campaign: Shot on iPhone. From a simple campaign that turned into a phenomenon, iPhone users and digital artists alike are going wild. https://t.co/sbzTDbm75Q
#smasp22

[Bianka Alexander @B_Alexander99]

This study analyzes the benefits of social media and how users of social media encourage businesses to implement more digital advertising on social media platforms https://t.co/iUFMYI3b6S #smasp22

[Bianka Alexander @B_Alexander99]

@DBuzalka As someone who has considered doing a small business on the side at some point in the future, this article really helped put strategic marketing options into perspective.

[Bianka Alexander @B_Alexander99]

@katie_bagdon I enjoy how the article flows and how it uses simple terms to describe what it means to go viral. This article breaks down the concept very well!

[Bianka Alexander @B_Alexander99]

This article discusses cliques and social ties among college campuses based on and individual’s characteristics and shared experiences. #smasp22
https://t.co/1OVICZTLd6

[Bianka Alexander @B_Alexander99]

Taco Bell’s advertisements have gone viral, in more recent years. It’s no wonder why with their creative and interesting messages and interactions! #smasp22
https://t.co/flZLgnJ7GU

[Bianka Alexander @B_Alexander99]

@LastowskiJoey3 It is incredible how deep homophily can go within a social network. Who knew social connections could come down to how neurons in the brain are fired?