Copywriting is the art of talking to someone in written form.
Before you sell anything, you must understand the perspective of your customer.
What are the struggles?
How can you solve the problem?
Can you convey that in 1 to 2 sentences?
Is your offer a no brainer?
I now understand when fellow parents say "It goes by fast"
How quickly a year goes by.
Feels like yesterday walking him into our home for the first time.
So many people are lazy when it comes to Facebook Ad copy.
Great copy makes the difference between "just another ad" and one that converts.
Keep it short. Make it compelling. Give clear CTAs.
Teachers and Apps: I use teachers for longer sessions (45min - Hour) and they are great when you need help with a problem you can’t Google.
I’ve tried every app on the App Store and still come back to @Headspace easy to use and I’m a sucker for animations (5/5)