Kelley O'Brien

Passionate for #SocialMedia, #digitalmarketing, #brands, earned media, web development, public speaking, wearables and #AI

[Kelley O'Brien @kelleyob]

New research found that large majorities of consumers are less likely to trust ads made by AI and less likely to buy from brands that use AI-generated ads. https://t.co/v0mBJbg0wT via @MorningBrew

[Kelley O'Brien @kelleyob]

@KITKAT Dad jokes only

[Kelley O'Brien @kelleyob]

We chatted with Omer Shai, CMO of parent company Wix, about how the vibe-coding platform is looking to win over users in a crowded category. https://t.co/9jIAJDrgDZ via @MorningBrew

[Kelley O'Brien @kelleyob]

Is it me or does this seem off for Publix? Say it with pie. Say it with Publix. https://t.co/RKB2VQgnF2 via @YouTube

[Kelley O'Brien @kelleyob]

What PR pros need to know about the rise of identity-driven consumer choices. https://t.co/VSTWZ30gEi

[Kelley O'Brien @kelleyob]

The Brand Doom Loop Now Trapping 84% Of Marketers

https://t.co/cg9FFA4DIs

[Kelley O'Brien @kelleyob]

OpenAI to expand ChatGPT ads to new markets & test multi-advertiser placements https://t.co/dAHe2urQn7

[Kelley O'Brien @kelleyob]

What PR pros need to know about the rise of identity-driven consumer choices. https://t.co/VSTWZ30gEi

[Kelley O'Brien @kelleyob]

“Marketers have always been responsible for strategy and decision-making, but much of their time has been absorbed by writing positioning copy, handling assets, and overseeing handoffs.” Here’s how to redesign your organization
https://t.co/OvxaAhIWFV

[Kelley O'Brien @kelleyob]

Streaming now drives nearly half of TV viewing and ad-supported is leading the charge.

The shift? CTV is becoming performance media, not just awareness. And it’s starting to look a lot like social 👀

https://t.co/Khl7nJbDJN via @MarketingBrew

[Kelley O'Brien @kelleyob]

@Cinemark peter herbstreit would be a great actor for the movie @KirkHerbstreit

[Kelley O'Brien @kelleyob]

So beautiful

[NASA @NASA]

It's not just a phase 🌕

Artemis II astronauts captured these views of the Moon as the Orion spacecraft flew around the far side of the Moon on April 6, 2026.

[Kelley O'Brien @kelleyob]

I’m ready for the rain and rail @WXII

[Kelley O'Brien @kelleyob]

So beautiful. Can’t wait til you land there the next time

[NASA @NASA]

Hello, Moon. It’s great to be back.

Here’s a taste of what the Artemis II astronauts photographed during their flight around the Moon. Check out more photos from the mission: https://t.co/rzM1P0QbOl

[NASA @NASA]

Hello, Moon. It’s great to be back.

Here’s a taste of what the Artemis II astronauts photographed during their flight around the Moon. Check out more photos from the mission: https://t.co/rzM1P0QbOl

[Latest in space @latestinspace]

Depending on launch time and conditions, those within the white range rings may be able to spot #ArtemisII on its way to space 🚀

(Map via @Dillonshrop06)

[Kelley O'Brien @kelleyob]

@JamesMelville Ha, for real. I had so much sand in my ears and face when playing a few years ago.

[Kelley O'Brien @kelleyob]

@Matt_Pinner Hippopotamus

[Kelley O'Brien @kelleyob]

How brands and agencies are strategizing CTV investments in 2026 https://t.co/lloQJmTRHR via @marketingdive

[Kelley O'Brien @kelleyob]

Interesting KPI https://t.co/ofObPJHiya