Excited to present at this fall's #NYCTVWEEK at the Hispanic TV Summit. Get ready for a Content Research Presentation and Fireside Chat: How Programmers Are Embracing Hispanic Culture in 2022 with @Carlos_SSG and Daisy Expósito-Ulla from @dexandpartners
Learn about the most recent efforts among various producers & programmers to accurately depict Hispanic #culture in storylines & how these efforts encourage more creators to appeal to Hispanic audiences w/ @Carlos_SSG & Daisy Exposito-Ulla @dexandpartners https://t.co/ZdvKQx6wbE
“If we can't see multicultural segments with accuracy, then obviously the relevant messages infused with culture are going to fall short of the very careful creative process they were intended to create.” @ana_aimm @CIAccelerator@adage https://t.co/P7NjmOwDtd
CIIM™ validates that among #Bilingual viewers, Spanish Language ads open an emotional door that drives additional resonance compared to English Language Ads. Learn more #Hispanic insights from our latest #webinar with @hmchispanic:
https://t.co/WDaeNBZJQ4
Hispanics make up 29.2% of adult #GenZ (18-24), & they demand more from brands to take public stances on discriminatory policies, especially when compared to the earlier Boomer generation. Learn more insights from our latest webinar w/ @hmchispanic:
https://t.co/WDaeNBZJQ4
Hispanic Marketing Council Presents: Where is Hispanic Culture in Marketing in 2022? Join an insightful session on 7/26 @ 2p ET w/ Carlos Santiago @Santiago_Group & Nathanael Roy, Cultural Inclusion Accelerator™, moderated by Victor Paredes @LopezNegrete
https://t.co/xvju1qldLM
Learn about the Cultural Inclusion Accelerator™, providing inclusive measurement solutions that enable marketers to see & act on each consumer’s authenticity. Combine the power of #culturalrelevance & #DEI, and start your brand growth journey with us. https://t.co/vqfZ8oDPse
Hispanic Marketing Council Presents: Where is Hispanic Culture in Marketing in 2022? Join an insightful session on 7/26 @ 2p ET w/ Carlos Santiago @Santiago_Group & Nathanael Roy, Cultural Inclusion Accelerator™, moderated by Victor Paredes @LopezNegrete
https://t.co/xvju1qldLM
Introducing the Cultural Inclusion Accelerator™, where we're passionate about uncovering powerful cultural & #DEI insights to lift brands’ trust, sales, & loyalty. Explore our Best-In-Culture examples & learn how to get started on your cultural journey. https://t.co/UVRHyWlYQj