We are so proud to share the unique branded content portal we created for @KyDerbyFestival on @courierjournal which helped solve marketing challenges. https://t.co/hCQOjyT0tW
In marketing, message is important. When it all comes down to it, marketing is about telling a story. Your marketing message should emphasize value and how your product or services make your B2B customers’ lives easier. https://t.co/KFJtZxdYRA
Whether you run a local plumbing company or own a small florist shop, all local businesses can benefit from using local Search Engine Optimization to reach customers all along their consideration path when seeking products and services. https://t.co/3hTCgMyEs7
Ready for more good news about digital marketing? Check out a fun interactive infographic, and download the digital trends whitepaper. https://t.co/10f6xEVewL
There is something to be said for modest bragging. You don’t have to be a marketer. All you need to do is make sure your brand marketing benefits from some clear statements about what your business does. https://t.co/kFr43WMM5g
Local digital marketing and traditional marketing don’t have to be at odds with one another. In fact, online tactics like SEO, social media and mobile help improve the success of offline investments by expanding your reach and attracting new leads. https://t.co/CnqRXh0OPg
As digital video continues to gain popularity as a marketing device, more and more business owners are investing in short digital videos. https://t.co/6xAjP5PgFz
We can help you find your audience, craft your message, and create video that engages your target audience and moves them to action. https://t.co/EPlyZPHYy2
Also known as native advertising, branded content is a form of paid online advertising that closely follows the natural form and function of the platform on which it appears. https://t.co/hKzj8YzhoQ
You provide a needed product or service that makes your customers’ lives better. Everything else flows from that. #brandstorytelling https://t.co/FlACfWjKPn
When you peel back flashy design and clever copy, all marketing is storytelling. Understanding what motivates your customers is key. Your are telling the story of how your customers use your product or service to make their lives better or easier. https://t.co/GkqEI7gMjT
High school athletes: Are you coming to the Courier Journal Sports Awards? Make sure you RSVP or buy your tickets now! https://t.co/LWTFkCD9BQ #CJSportsAwards
Branded content covers a variety of advertising methods, but all share a common characteristic. They create an engaging marketing message and seamlessly integrate it into content that consumers are already seeking. https://t.co/mNKh8AIDnb