He's back 👏
Starting May 23, @treavorscales returns to ESPN as a @SportsCenter anchor & will contribute to a variety of editions
More: https://t.co/0df9YqFTAf
📱 @XGames teamed up with @tiktok_us, @instagram & @NatGeo for onsite social media collabs
• TikTok | Over 3 days, #XGames had over 180M views (the hashtag has surpassed 1B total views)
• Facebook | 12.7M video views (up 429% YOY)
• Twitter | 6.8M video views (Up 58% YOY)
#XGames, @MeetMinneapolis & @hennepintheatre commissioned a large-scale mural to commemorate our tenure with help from the MN African American Heritage Museum & Gallery as a parting gift to the city. Created by @ral86dotcom to celebrate the abilities of the youth of Minneapolis.
Being able to react and adjust content calendars to surface timely, compelling athlete content — always takes precedence! #SocialMedia#SocialMediaStrategy
This is pretty cool: @XGames synchronized our doubles runs from 1999 and 2021. The main difference: my level of exhaustion in the later clip (but maybe not @andymacdonald’s).
Other than than, subtle refinements.
🎤: @selema (of course)
ICYMI // BEING: @steviewilliams_ — chronicles legendary skateboarder #StevieWilliams’ journey from the streets of Philadelphia to successful entrepreneur and icon.
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Now LIVE —Exclusively on our #XGames YouTube Channel!