Amazon Prime costs $139/year.
Most members use 2 features: free shipping and Prime Video.
That's a $139 subscription doing the job of a $5.99 delivery fee.
J.P. Morgan estimates the actual value of Prime benefits at approximately $1,430/year more
than 10x the membership cost. But most of that value sits unclaimed behind tabs, menus,
and pages 200 million members have never opened.
And 4 of those benefits expire monthly. If you don't claim them by the end of the month,
they're gone. Amazon resets the clock. You paid for them. You lost them.
Amazon is counting on you not knowing.
Here are the 12 Prime benefits most members have never activated including the 4 that
vanish every 30 days 🧵
Biden stepped down
Trump got shot
The Titanic claimed more lives
Queen Elizabeth died
Tom Brady retired
Lebron playing on the same team as his son
A pandemic shut down the world
Chiefs became a dynasty
All before the Browns won their division one single time 😭😭😭😭