@CopywriterBob 2.I think it is still a viable tool because there will always be a generation of people that the nostalgia will apply to! #NKU205#ICMKTG
@CopywriterBob 1. I think @Nickelodeon has done a good job at incorporating nostalgia, I always see clothing and merchandise involving the 90's era of nickelodeon, drawing in a little bit of an older audience. #NKU205#ICMKTG
@rennerremily@Capitaldemarca@KhabyLame I like this idea that pepsi was helping out a smaller creator, but from a marketing stand point I feel the ad would have garnered a lot more attention and effectiveness if it was someone more people knew. #NKU205#ICMKTG
@Capitaldemarca@KhabyLame 3. I don't personally think I would because I don't know of Khaby Lame, i've never seen him before, and I don't really like carbonated drinks. I think it is an okay ad, i'm just not the target audience. #ICMKTG#NKU205
@Capitaldemarca@KhabyLame 2. Another brand that should do this strategy is @DrinkBODYARMOR . Since it is a sports drink, I think they could see a lot of success if they partnered with TikTok famous athletes. #ICMKTG#NKU205
@Capitaldemarca@KhabyLame 1. I think the idea is pretty good and overall effective in most cases because TikTok is dominating the media world right now, especially for young people who are Pepsi's primary target audience. #ICMKTG#NKU205
@CopywriterBob@TODAYshow 3. Other streaming services could capitalize on this by adding family plans that actually allows password sharing up to a certain amount of people, and could add a small fee for more people on the account instead of having to pay the full amount. #ICMKTG#NKU205
@CopywriterBob@TODAYshow 2. There is likely to be a drop in subscriptions but I think it will be very small. I think Netflix is the dominating streaming service and that won't change too drastically especially due to Netflix allowing a 5 person family plan. #ICMKTG#NKU205
@CopywriterBob@TODAYshow 1. I understand where Netflix is coming from and it isn't necessarily unethical, however I do believe it is an example of corporate greed. Netflix is already over charging and I think they are completely well off financially as is. #ICMKTG#NKU205
@natbrennan13@Capitaldemarca@KashefMajid@DoorDash I also noticed that door dash was doing this and I love this idea! It is a great way to bring attention to smaller women owned businesses to make it easier to support them! I hope they keep it as well! #ICMKTG#NKU205
@Capitaldemarca 2. A woman in marketing that is killing it is @Olgandrienko, who is head of global marketing at SEMrush and she does an amazing job of utilizing all forms of media to grow exposure to the brand. #ICMKTG#NKU205
@Capitaldemarca 1. @Gymshark is doing a phenomenal job at celebrating women through its “We, the Changemakers” campaign which challenges the bias of women in the fitness world. #ICMKTG#NKU205
@Rosiemcgov @F_A_R_N_O_U_S_H I think this is a clever strategy. Humans are selfish creatures and I think when the public evaluates how it benefits their personal lives and it is a good thing instead of a scary thing, they will be much more relaxed. #ICMKTG#NKU205
@F_A_R_N_O_U_S_H One marketing plan is to not convey the robots in such a human-like way, instead show all of the ways the robot assists the human to show how humans are still a crucial piece. Overall, publicize more clarifying info and disclaimers of their purpose. #ICMKTG#NKU205
@SarahHedrick19@F_A_R_N_O_U_S_H@WSJ Hello Sarah! I agree with this and said something similar in my own response. The consumers buying behavior would definitely change as a result of this. #ICMKTG#NKU205
@F_A_R_N_O_U_S_H@WSJ 3. I think with time more consumers will get unsatisfied and these adaptive methods will increase and it could cause the business to lose more business in the long run. #ICMKTG#NKU205
@F_A_R_N_O_U_S_H@WSJ 1. Consumers likely feel cheated and disappointed by the businesses when they have to pay more for something when they could have gotten a better price at another time.
#ICMKTG#NKU205
@F_A_R_N_O_U_S_H@WSJ 2. A lot of people adapt to this by keeping track of prices of similar items and tracking when it is cheapest. There are lots of programs out there that can notify people when prices of certain items get decreased.
#ICMKTG#NKU205
@brandi_fryman @LaurelAynne Hi Brandi! I agree with you here, I had a similar reaction to the Silverado commercial. I think it is tying together two different niche groups with large followers to potentially create an even bigger effect which is definitely a win. #ICMKTG#NKU205