Christophe Brossard

Passionné par l'innovation efficace en marketing

[Christophe Brossard @ChristopheBros7]

Publishers mount first-party data fightback against the digital advertising duopoly https://t.co/c8htByPlkm via @thedrum
"The decline of the third cookie will "be a catalyst for change."

[Christophe Brossard @ChristopheBros7]

Why The Ozone Project is asking broadcasters to join newspapers in its duopoly fightback https://t.co/Kcvaon0wFR via @thedrum

[Christophe Brossard @ChristopheBros7]

https://t.co/OZt3M7OAqW

[Christophe Brossard @ChristopheBros7]

VW overhauls its brand for a ‘new era’ as it attempts to put emissions scandal behind it https://t.co/bTUxIt47Ip
New Brand Strategy for VW which recovers from the 2015 dieselfate reputation crash

[Christophe Brossard @ChristopheBros7]

US states instigate antitrust probe over Google’s online advertising dominance https://t.co/JvoWGfQ1J9 via @thedrum
Are we at the anticpated stage of institutional fightback against the GAFA in the US ?

[Christophe Brossard @ChristopheBros7]

Johnny Depp breaks silence on Dior ‘cultural appropriation’ claims https://t.co/m915gtuIDi via @thedrum
Brands vs Public Opinin

[Christophe Brossard @ChristopheBros7]

The advertising industry is under fire: here’s the armour it needs | via @warceditors https://t.co/qtavJ2nAHF

[Christophe Brossard @ChristopheBros7]

The big move around connected TV is on

[The Drum @TheDrum]

Roku TV prepped for European expansion https://t.co/pGmDy3SjCw