Community Engineers. We build structure and experiences that bridge audiences into advocates. Say hi to your GTC (Go-To-Community) partner.
CEO: @thedanrodman
The Co/Unity team will be attending @NFCsummit at @unicornflisboa ๐ต๐น
If you want to build advocacy in your community, just reach out so we can have a chat over a coffee and a pastel de nata. โ
Onboarding UX done right: the best communities guide you to your next step instead of dumping you into 50+ channels with no idea where to go. @thedanrodman
Your top 1% of community members are your biggest asset but most teams are still wrangling them in spreadsheets, drowning in bot applications, and missing payouts.
Visit https://t.co/e1zQnmrgI9 to see how we're fixing that.
The Retention Economy
The emerging paradigm that replaces the Attention Economy: prioritizing keeping and deepening relationships over constantly acquiring new eyeballs.
GTC Roadmap (Go-To-Community)
A strategic plan that maps a projectโs journey from a fragile audience to a mature, self-sustaining, advocacy-driven community.
'Antifragility'
@thedanrodman explains how in bear markets, communities are tested.
Some projects pull back. Others lean in.
And time after time, the strongest community members are forged through the volatility, not despite it.
See comments for book details ๐