Boris Miladinov

[Boris Miladinov @Copy_Universe]

Whoa, whoa, whoa…

Before quitting just because your niche is “oversaturated”.

And signing a client in your industry seems unimaginable.

Make sure you check this tweet out first.

Follow the steps I’ve provided inside and pick the best niche for YOUR skillset.

Enjoy! ⬇️

_____

The reason I write about fitness is not just because it’s cool.

It’s actually a bit deeper than that.

Applying the C-E-P rule played a huge role in that decision.

I've been told that everyone else picks the fitness industry.

But that never bothered me.

Because my response has always been:

"I've got something that 99% of them don't"

Here’s what:

_____

1. Competence

And no…

When I say competence, I don’t mean having read 15 recipe books or some B.S. certificate from college.

We all know that you cheated on your assignments.

So keep the papers for yourself.

I am talking about practical knowledge that you can apply to other humans.

I can generate fitness content good enough to find its place in a P.E. textbook.

> Injury prevention
> Warm-ups
> Optimal lifting
> HIIT session
> Diets
> Etc.

YOU NAME IT!

I do the writing.

This type of competence comes through experience; which leads me to my second point.

_____

2. Experience

People are naturally wired to trust experienced individuals more.

And if you don’t believe me,

Ask yourself this question:

“Would I want to be a surgeon’s first patient?”

Of course, you don’t.

It is the same with copywriting.

Let’s pretend you are the fitness coach for a moment.

And you need someone to write your blog.

You’ve got 2 options.

1. A guy who’s been training in the gym for 2-3 years.

Or

2. Boris (me) with my resume of:

- 11 years academy football
- 1 year Taekwon-Do
- 1 year swimming
- 3 years lifting weights
- played under 12+ coaches from 5 different countries
- worked with multiple physios
- CPR certificate
- coached 6-17 yr olds

You get it now?

_____

3. Passion

You gotta love it, man!

It’s really that simple.

Otherwise, it isn’t gonna last very long.

I’ve tried writing about many things.

And the outcome was always the same.

3-4 days in… I was hating it already.

Why?

Because I was not PASSIONATE!

However, when it comes to sports,

OMG… I get excited like a little boy when it’s time for sports talk/writing.

But that’s me…

What about you?

What is YOUR passion?!

_____

Lesson:

You must start practising sports until you become:

- competent
- experienced
- passionate

And then become a copywriter in the fitness industry!

Nahh, I’m kidding.

You are a unique individual.

And you have your own area of competence whether it would be:

> sports
> filming
> pets
> crypto
> dating
> etc.

It doesn't matter.

Applying the C-E-P rule can certainly help a lot.

But don't chase something just because it seems easy or you enjoy it at the moment.

Start looking for long-term business strategies!

And remember,

Don't chase the crowd. Be yourself.

_____

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https://t.co/WjFBY6mZQX

[Boris Miladinov @Copy_Universe]

@austin_marland I haven’t. Needed to focus on different stuff for a while. The comeback will be soon.

[Boris Miladinov @Copy_Universe]

@emrbiz No, but I'd like to.

I've heard that boxing and grappling are best for self-defence.

[Boris Miladinov @Copy_Universe]

@messiahyouneed 100%

[Boris Miladinov @Copy_Universe]

@modern_mindset People who pretend that there is no competition have already lost.

Ofc, there is.

[Boris Miladinov @Copy_Universe]

@PatKarbowski Those empty numbers don't make much difference.

I'd prefer my tweet to get 1 view but from a person who is genuinely interested in it.

[Boris Miladinov @Copy_Universe]

@EntropicEmber This post made open skyscanner and start looking for flights home, haha.

Nothing feels better than that.

Safe trip, Hamza!

[Boris Miladinov @Copy_Universe]

@MariaEChapero Once you show them that you understand their current state, you're already halfway there.

You've built trust and the person is interested to see what solution you can provide.

Then it is your job to provide the most risk free, easy and quick solution to their problems.

[Boris Miladinov @Copy_Universe]

@amadeus_laforce Congrats, man!

You're doing some good work.

[Boris Miladinov @Copy_Universe]

@SeekingMastery_ I always say that to people close to me.

Know your worth.

You shouldn't just give away your time and energy to anyone and anything.

[Boris Miladinov @Copy_Universe]

@RWJCopy Good morning, Ross.

What I recently started doing first thing in morning is:

1. Pray
2. Coffee
3. Jump straight into work

Building the momentum from the very start of the day.

I used to read and do all that extra stuff before but now I leave it for later.

What about you?

[Boris Miladinov @Copy_Universe]

@FabledWords Quitting should never be an option.

Why lose all the momentum?

If an X strategy didin't work out,

Try Y immediately.

At least that's what you'll do if you really want it.

[Boris Miladinov @Copy_Universe]

@eobaklifestyle Exactly, man.

You can learn all the things that you should do.

But once you get in deep waters... and the adrenaline hits.

Then it is a totally different story.

[Boris Miladinov @Copy_Universe]

@LaurenceKuek I always to try to get them to convince themselves...

By asking the right questions.

Even I have a lot to say.

I don't do it.

Demonstrating convidence and remaining calm is what works for me.

[Boris Miladinov @Copy_Universe]

@lewiskiddell That is the true definiton of consistency.

Even if you give 30% of what you are normally capable of.

It is still much better than not doing anything at all.

You can't be 100% productive every single day.

[Boris Miladinov @Copy_Universe]

@1CreativePower Be grateful for the journey.

You're already much ahead of the people who gave up.

[Boris Miladinov @Copy_Universe]

@thekariama Taking Ls doesn't make you a failure.

They just take you 1 step closer to the next W.

[Boris Miladinov @Copy_Universe]

@niilobackman 100%.

Your time is also unrenewable.

Don't waste for people who don't care about you.

[Boris Miladinov @Copy_Universe]

@TheRealRyanKeys Someone said it...

I've never celebrated numbers unless they're in my bank account.

People in the same position as me enegaging so I can engage back is obviously not bad for my account.

But definitely isn't the goal.

[Boris Miladinov @Copy_Universe]

@ItsLeonBekteshi The "get attention" step for me is what is REALLY important.

Only if people knew how many DMs those prospects receive daily...

It ain't just about writing a good copy.

You need to get them to open it in the first place which is the hard part.