@indeheki A2: fully agree! B2B can get inspired from B2C (luxury brands are often very good at it) but we still tend to think to much in terms of companies rather than contacts #SASchat#Marketing
A2:lot's of examples in B2C, ABM initiatives in B2B are increasingly being 'optimised with ' 3rd party intent data which increases relevance. However I still believe it still is a very difficult exercise balance between personal aspirations versus business objectives #SASchat
#A1: some year ago, everybody was talking about H2H Marketing. The acronym hasn’t developed so much but the reality of it did. Human2Human, whether user, decision maker or C levels #SASchat
SAS has always been committed to doing what's right for our people and our planet. This #ClimateWeek, check out our latest achievements and initiatives to help us reach a sustainable future. https://t.co/sH0WZHQhPq
SAS and @IIASAVienna are fighting deforestation using crowd-driven AI. Volunteers from around the world have helped classify more than 38,000 satellite images of rainforest in order to better train AI algorithms. Read more from @datanami. #AIforGood https://t.co/YgzEd6iqtE
.@RiskDotNet#AsiaRiskAwards 2020 names SAS Anti-Money Laundering its AML Solution of the Year, lauding @SASsoftware's innovation & AI- and machine learning-driven capabilities. #fraud#banking https://t.co/3RbkLiuWfQ
Intelligent Decisioning can help organisation who struggle with incorporating complex analytical and AI models with business rules in an operational system to drive timely decisions. https://t.co/HfQmJEzDFo
What’s ahead for analyzing data at the edge, in the cloud, and with AI and partnerships? SAS executives will talk about how innovation is the key to thriving in uncertain times and beyond. #SASGF https://t.co/1dkrFit8ka
In this presentation, Chris Clague, Managing Editor in Asia with @TheEconomist Intelligence Unit, will go over the results of the Global Business Barometer, as well their implications for businesses around the world. #SASGF https://t.co/J2KalGq1pb
Le partenariat récemment annoncé avec @Microsoft est une étape importante pour SAS, déclare @oschabenberger. Elle est profonde, touche chaque partie de l'organisation et peut façonner l'avenir de l'analytique et de l'IA dans le #cloud. https://t.co/UQCNbxEbFu #empoweredcloud
With combined technology and a shared roadmap, SAS and Microsoft are partnering to further shape the future of AI and analytics in the cloud. #EmpoweredCloud https://t.co/OHkeXmHaTF
How cool! SAS and Microsoft have formed a long-term strategic partnership around analytics, artificial intelligence, and the cloud. Learn more at https://t.co/Zqv92R5Ovw https://t.co/V7oXUmPoXz