Creatify Labs

Teaching machines to make video that feels alive. Frontier AI models from the research lab at Creatify AI. Live on fal.

[Creatify Labs @Creatify_Labs]

Introducing Boreal from Creatify Labs. A new text-and-image-to-video model built for video generation. At just one cent per second, Boreal is up to 47x cheaper than Seedance 2.5.

Boreal is an open video base we post-trained on a corpus of real ad footage, creator-style UGC, and production customer briefs.

In blind human review of over 40 production cases, post-training raises Boreal's win rate over the base model to 81%.

We built Boreal inside Creatify for our own users and tested it at scale on real workloads.

Today we're releasing it to everyone.

[Creatify Labs @Creatify_Labs]

@Sharjeelai_786 If by real you mean AI generated video for a penny per second then yes. It’s real.

[Creatify Labs @Creatify_Labs]

What if ten videos cost less than your coffee?

Ten 30-second cuts=$3

One cent per second, up to 47x cheaper than Seedance 2.5.

Introducing Boreal. Our new text-and-image-to-video model, post-trained on real ad footage, creator-style UGC, and production customer briefs.

[Creatify Labs @Creatify_Labs]

Get the prompt here: https://t.co/fcwTnc0VSj

[Creatify Labs @Creatify_Labs]

Small duck, big world 📷

Made with Boreal. For only $0.25.

[Creatify Labs @Creatify_Labs]

The prompt is in our free playbook, go steal it.

Go try Boreal: https://t.co/ka7mItY8BX

[Creatify Labs @Creatify_Labs]

Exactly right. Demos are easy. Weekly client volume is where cost actually bites, so that's what we optimized for. No waitlist, go run it 🙏 https://t.co/ka7mItY8BX

[matt @mattknowsai]

IF YOU MAKE VIDEO FOR CLIENTS FOR A LIVING, PAY ATTENTION

creatify labs just launched boreal: a video model built for real production work, not for demos

→ tested internally first, on creatify's own real users, before launch
→ up to 47x cheaper than seedance 2.5 in their own comparison
→ live for everyone today, no waitlist

if you're pushing video volume every week, you're the one who feels the price difference most

[Creatify Labs @Creatify_Labs]

That's the unlock. At a penny a second you stop counting tries. Make ten, make a hundred, keep the ones that land. Quality on real ads is exactly what we trained for, so go test it.
https://t.co/ka7mItY8BX

[Ai Arainz @iam_mian7]

Now the real question is whether Boreal can match that price with genuinely solid ad and UGC-style video quality.

$3 for 10 short videos changes the economics of AI video.

[Creatify Labs @Creatify_Labs]

@biscuitweb3 And we're glad to be the ones pushing it. A penny a second was the goal, not the floor. 🌟

[Creatify Labs @Creatify_Labs]

These cost one cent per second to make.

With Boreal you can generate anything, from UGC to animated characters, for what a single Seedance 2.5 video costs.

[Creatify Labs @Creatify_Labs]

@Vermil0216z You can find some of them on our playbook 🧑‍🚀 https://t.co/fcwTnc0VSj

[Creatify Labs @Creatify_Labs]

Exactly. Stop hunting for the perfect ad. Generate a hundred hooks and let performance pick the winner. That's the whole point of a penny a second. 💫

[Jeddi @antinertia]

i’ve been in the ai ad space since day 1

the biggest unlock isnt making perfect ad

it's making 1,000 decent ones for basically nothing, then letting the algo tell you which ones are winners

at $0.01/sec, Boreal makes this pretty interesting

you can now brute force hundreds of hooks

[Creatify Labs @Creatify_Labs]

This is exactly the shift we built Boreal for. Generation was never the hard part. Shipping something production ready, cheap enough to iterate on, is. Thanks for the sharp read Ash 🙏

[ᗩshhh @1yoursashh]

I’ve been watching AI video move beyond simple generation toward more production-focused workflows.

That’s what caught my attention with @Creatify_Labs Boreal:

↳ Trained on real ads, UGC + production briefs
↳ Tested on real production workloads
↳ Just 1¢ per second

The pricing definitely makes experimenting with AI video a lot more interesting.

[Creatify Labs @Creatify_Labs]

Video variants are basically free now.

Go try Boreal on fal: https://t.co/ka7mItY8BX

[Creatify Labs @Creatify_Labs]

We're giving our team's WHOLE prompt playbook away, free, to get you started on Boreal.
https://t.co/fcwTnc0VSj

[Creatify Labs @Creatify_Labs]

Boreal is now live on fal https://t.co/ka7mItY8BX

[Creatify Labs @Creatify_Labs]

@GeniusGTX Appreciate it 🙏 Go push it hard and show us what you make. It's live on https://t.co/ka7mItY8BX

[Creatify Labs @Creatify_Labs]

Introducing Boreal from Creatify Labs. A new text-and-image-to-video model built for video generation. At just one cent per second, Boreal is up to 47x cheaper than Seedance 2.5.

Boreal is an open video base we post-trained on a corpus of real ad footage, creator-style UGC, and production customer briefs.

In blind human review of over 40 production cases, post-training raises Boreal's win rate over the base model to 81%.

We built Boreal inside Creatify for our own users and tested it at scale on real workloads.

Today we're releasing it to everyone.

[Creatify Labs @Creatify_Labs]

@testingcatalog Basically. A 5-second clip is a nickel, cheap enough to stop rationing and just iterate.

[Creatify Labs @Creatify_Labs]

@VadimStrizheus Thanks Vadim 🙏 The team's been heads down on this one, glad it's finally out.

[Creatify Labs @Creatify_Labs]

@MrrrOzi Ha, that's the one cost we couldn't optimize. Though at a penny a gen you can spin up a fresh one before the cringe sets in.

[Creatify Labs @Creatify_Labs]

@Vermil0216z That's the whole point. When the 20th variant costs the same as the 1st, you stop guessing and test everything.