Lisa Rogers | Crystal Copy

Freelance copywriter who writes words that sparkle and sell for businesses and charities across the UK. Soprano 2 in @LondonShowChoir.

[Lisa Rogers | Crystal Copy @CrystalCopyUK]

I'd better introduce myself... I'm a freelance copywriter based in St Albans, Hertfordshire. I help businesses and charities grow by writing clear, compelling copy for their websites and print materials. Usually while getting chocolatey crumbs all over my keyboard. Oops. 🍪

[Lisa Rogers | Crystal Copy @CrystalCopyUK]

@elisedopson I found my phone in the fridge once...🤦‍♀️I was surprised it still worked!

[Lisa Rogers | Crystal Copy @CrystalCopyUK]

@DTInfoGov @FHChat That's good to know! Thanks. :)

[Lisa Rogers | Crystal Copy @CrystalCopyUK]

@DTInfoGov @FHChat How do you find that works, Debbie? I'm planning to do something similar so I'm curious. #FreelanceHeroes

[Lisa Rogers | Crystal Copy @CrystalCopyUK]

@FHChat A3 Very little! Maybe an hour a week, if that? I intend to increase that soon, but I'm planning to do so in a controlled way by only checking in at certain times each day. I get really absorbed in my work and don't cope well with constant distractions. #FreelanceHeroes

[Lisa Rogers | Crystal Copy @CrystalCopyUK]

@AliceKHollis @FHChat @HelloMyPA Exactly, Alice. I feel like now I've dipped my toe in the water and got a bit of a feel and understanding for how each platform works, I'm in a better position to come up with a strategy that'll work for my personality, life situation and business goals. #FreelanceHeroes

[Lisa Rogers | Crystal Copy @CrystalCopyUK]

@FHChat @HelloMyPA A2 The good: connecting with potential clients and chatting with other lovely freelancers. The bad: getting distracted and falling into the comparison trap. #FreelanceHeroes

[Lisa Rogers | Crystal Copy @CrystalCopyUK]

@WritersBlick @Jakebrap @LouiseShanahan_ @WealdenWordsmi1 @AliceKHollis @EdCallowWrites @socialink_co @thatcontentshed @Jonathan50Wh4t1 @LiamCarnahan @jeeveswilliams @MegRFreelance @amyboylanwrites @copywritemattrs Thanks for the mention, Stu! That post is a great summary.

[Lisa Rogers | Crystal Copy @CrystalCopyUK]

@HelloMyPA @FHChat #FreelanceHeroes

[Lisa Rogers | Crystal Copy @CrystalCopyUK]

@unlikelygenius @WritersBlick @tomcopy I'd definitely recommend it! I still have a few chapters to go.

[Lisa Rogers | Crystal Copy @CrystalCopyUK]

@EdCallowWrites @thatcontentshed @WritersBlick Thanks, Stuart! Good job. 🙂 #ContentClubUK

[Lisa Rogers | Crystal Copy @CrystalCopyUK]

@WritersBlick A3 Endless confusion and rewrites/revisions, leading to headaches, lost time, confidence crises and too much peanut butter comfort-eaten straight from the jar... I speak from experience. 😂 #ContentClubUK

[Lisa Rogers | Crystal Copy @CrystalCopyUK]

@jasraj0 @theottercopy Hi Jas! 🙂Hope all's well with you.

[Lisa Rogers | Crystal Copy @CrystalCopyUK]

Time for my first #ContentClubUK in far too long!

[Lisa Rogers | Crystal Copy @CrystalCopyUK]

@WritersBlick A2 Generally, a decent chunk! It's one of the most important parts of the process in my eyes. And getting a really clear brief means revisions are less likely to be needed - which is good for both me and the client. #ContentClubUK

[Lisa Rogers | Crystal Copy @CrystalCopyUK]

@WritersBlick A1 Client background info, target audience, brand/TOV guidelines, objectives of the piece, what absolutely must/must not be mentioned, keywords, wider marketing strategy, project management... And much more besides! #ContentClubUK

[Lisa Rogers | Crystal Copy @CrystalCopyUK]

@theottercopy Oh hi Rachel! 🙂Long time no speak.

[Lisa Rogers | Crystal Copy @CrystalCopyUK]

@EdCallowWrites @indeliblethink1 Got major biscuit envy right now, Matt... But that had better be dark and not milk. #ContentClubUK