Customer Attuned

We help #B2B companies build better customer & intermediary relationships based on #trust and working together for mutual commercial benefit.

[Customer Attuned @Customerattuned]

Great stuff from @MarkHollyoake and @alanthom90 on building #trust-based #B2B Relationships: It Takes Two To Tango!
#B2Btrust #KAM #CRM #accountmanagement #peopledevelopment #salesmanagement #training #staffdevelopment https://t.co/3jdniCwH1d

[Peter Lavers @PeterLavers]

Excellent discussion from our latest @Customerattuned Senior Leaders' Dinner, exploring #B2B Relationship Lifecycles https://t.co/A9pzdiOjat
#customercentricity #B2Btrust #CRM #KAM #customermanagement #customerjourney #insight #VoC #strategy #custexp #CX #custserv #CVM #CXM

[Peter Lavers @PeterLavers]

A practical approach to building a #B2B #CustomerStrategy, via @Customerattuned https://t.co/Q7NSYdpdEY
#customercentricity #CRM #KAM #customermanagement #customerjourney #customersegmentation #insight #VoC #strategy #custexp #CX #custserv #CVM #datascience #CXM #B2Btrust

[Customer Attuned @Customerattuned]

We were delighted to host a Senior Leaders' dinner last week, led by @peterlavers and tackling the challenges of #B2B Relationship Lifecycle management. https://t.co/ooisJrGlBW
#customercentricity #B2Btrust #CRM #KAM #customerjourney #insight #VoC #custexp #CX #custserv #CVM

[Customer Attuned @Customerattuned]

How to build a #CustomerStrategy in the #B2B #Membership Sector, from @PeterLavers
#customercentricity #CRM #KAM #customermanagement #customerjourney #customersegmentation #insight #VoC #strategy #custexp #CX #custserv #CVM #datascience #CXM #B2Btrust https://t.co/cKWLhG0x6l

[Peter Lavers @PeterLavers]

Building #trust-based #B2B Relationships: It Takes Two To Tango! https://t.co/yQhey1rIHo #Newblog from @Customerattuned
#B2Btrust #KAM #CRM #accountmanagement #peopledevelopment #salesmanagement #training #staffdevelopment

[Customer Attuned @Customerattuned]

An excellent and pragmatic approach to building a #B2B #CustomerStrategy from @PeterLavers.
#customercentricity #CRM #KAM #customermanagement #customerjourney #customersegmentation #insight #VoC #strategy #custexp #CX #custserv #CVM #datascience #B2Btrust https://t.co/6SwcOtaCap

[Peter Lavers @PeterLavers]

How to build a #CustomerStrategy in the #B2B #Membership Sector, via @Customerattuned https://t.co/pPErCCQEsT
#customercentricity #CRM #KAM #customermanagement #customerjourney #customersegmentation #insight #VoC #strategy #custexp #CX #custserv #CVM #datascience #CXM #B2Btrust

[Customer Attuned @Customerattuned]

Excellent #insight from @PeterLavers and @alanthom90 on developing #Entrepreneurship in sales teams. Thanks to our guests at the dinner from a range of #B2B sectors for the thought provoking conversation.

[Peter Lavers @PeterLavers]

#Newblog from last week's @Customerattuned business dinner on the subject of #Entrepreneurialism in #B2B sales and #accountmanagement https://t.co/ASlnxgBCTj #leadership #KAM #B2Btrust #salesmanagement #training #peopledevelopment #customercentricity #businessculture

[Customer Attuned @Customerattuned]

#Newblog from @PeterLavers with 5 key factors to consider when implementing a #B2B #VoiceoTheCustomer programme featuring the use of #NPS - #NetPromotorScore. Is it flawed for those that deal with Strategic #Partnerships & #KeyAccounts?
#CustomerStrategy #KeyAccountManagement

[Peter Lavers @PeterLavers]

Should you implement #NPS in #B2B? I’m regularly asked about its suitability for #VoC. My answer isn't an immediate yes or no. Here are 5 critical factors to take into account.   https://t.co/8w67fxTYoR
@Customerattuned #NetPromoter #custexp #CSat #KAM #partnershipsurvey #VoS

[SAS Software UKI @SASsoftwareUKI]

4 Tech & AI Trends to Watch in 2025
👉 Check it out in this SAS blog: https://t.co/jyZQgPrLzs
#AI #TechTrends2025 #Innovation #SASPredictions

[Atos @Atos]

This is the third year that we’ve been named as European Leader in Mainframe by @ISG_News in its Provider LensTM Report.

As a leader in Mainframe as a Service and Mainframe Operations in Europe, we can address your challenges!

Discover more➡️ https://t.co/qswVEF1a1n

[SAS News @SASsoftwareNews]

The way banks measure marketing success is changing. SAS' Jonathan Moran tells @FinancialBrand that understanding ROI requires looking beyond immediate conversions.

"You need to map immediate (customer) actions ... to long-term relational metrics."

https://t.co/5R6pLO4986

[SAS News @SASsoftwareNews]

See what Healthcare and Life Sciences experts at SAS are predicting for technology innovation in the health & life sciences sectors for 2025: https://t.co/az8JBw1yqr #AIpredictions #SASpredictions #2025predictions

[Peter Lavers @PeterLavers]

Excellent introduction to the @Customerattuned #B2B #CustomerSegmentation Canvas from Paul Cranston. Well worth a watch: https://t.co/KxPetJn0u0
#B2Btrust #CRM #Marketing #CustExp #CustServ #analytics #DataScience #segmentation #trust

[Customer Attuned @Customerattuned]

Excellent introduction to our #B2B #CustomerSegmentation Canvas by Paul Cranston, describing how #B2Btrust and conventional #analytics can be combined into a practical #segmentation model: https://t.co/iZDrCCgTOz
#CustExp #CustServ #DataScience #CRM #Marketing #trust #CVM

[Customer Attuned @Customerattuned]

Excellent #newblog from @PeterLavers - #B2BTrust as a #PredictiveIndicator. Great practical application of @MarkHollyoake's thought leading #academicresearch on #trust in #B2B:
https://t.co/Rh9gpXXm7Y

[Peter Lavers @PeterLavers]

Do you agree that increasing #trust in a #B2B relationship will lead to better outcomes, and maintaining #B2Btrust will lead to longevity of relationship? If so, then why isn’t it much higher up the corporate agenda?   https://t.co/WJaXzv9LqX
@Customerattuned @MarkHollyoake

[SAS News @SASsoftwareNews]

Got questions about wholesale insurance in 2024? 🤔 Dominic Lee of SAS has answers... and @PC_360 has the story. https://t.co/avC4MZTYwp

[Peter Lavers @PeterLavers]

In this final @Customerattuned blog of a 3-part series on #B2B Relationship #Trust, I consider what to do in a business relationship crisis situation, with 5 tips drawn from @MarkHollyoake's work on #B2BTrust.
#KAM #custexp #crisismanagement #ethics   https://t.co/UNzGaxsNBS