Cyrus Kiani

CEO @ TouchZen Media | 75+ Mobile Apps Shipped | 20M+ Downloads | 12x Featured by Apple & Google

[Cyrus Kiani @Cyrus_Kiani]

After 12 years on Jira, we made the switch to @linear. Full team, all projects. Turns out the best tools aren't the ones with the most features.

[Cyrus Kiani @Cyrus_Kiani]

@JoshReynolds24 Brunson is the smallest person on the court, sometimes its not about boxing out for the rebound, its stopping a bigger guy from getting the rebound and giving your bigs a better chance. This is a smart play.

[Cyrus Kiani @Cyrus_Kiani]

@FrancoisDelpte Who owns Steelsync now? I have feedback I want to share.

[Cyrus Kiani @Cyrus_Kiani]

@AustinAbbott 12 team

[Cyrus Kiani @Cyrus_Kiani]

Proud to say that we just finished redesigning Asia's largest private jet booking platform.

Private aviation has long used opacity as a signal of luxury. The logic: if you have to ask the price, the experience must be worth it.

We think that's broken thinking, and so did JetBay.

JetBay is Asia's largest private jet charter booking platform. When they came to us, their digital experience looked like every competitor: hidden pricing, no availability, ultra-premium feel that almost felt like information was hidden. For aspirational flyers ready to book, it was a dealbreaker.

Our job was to make private aviation approachable without making it feel cheap.

That meant:
• Replacing "contact for pricing" with real costs, real routes, real availability, front and centre
• Building a brand language that's refined without being cold
• Designing contextual education into the booking flow, so first-time flyers understand their options at the moment of decision
• Creating a scalable site and app ecosystem ready for audiences the industry has historically ignored

The brand now reads as premium and welcoming. See the full case study with the new designs:

https://t.co/ypLcnkmGWv

[Cyrus Kiani @Cyrus_Kiani]

@ThePayDayVault Over gym challenge?

[Cyrus Kiani @Cyrus_Kiani]

@artman There are some bugs with Completion % not updating properly. But overall looks good.

[Cyrus Kiani @Cyrus_Kiani]

@artman @artman thats what I am talking about! Well done. Thank you.

[Cyrus Kiani @Cyrus_Kiani]

@ereniroh I think Night Sky did it well, Fit Men Cook was top selling. All one time payment type apps.

[Cyrus Kiani @Cyrus_Kiani]

@Currentreport1 So basically a helicopter that would require a pilot's license.

[Cyrus Kiani @Cyrus_Kiani]

@Jason I’m in

[Cyrus Kiani @Cyrus_Kiani]

@mdnlabs This has been around for a few years. Nothing new.

[Cyrus Kiani @Cyrus_Kiani]

@tesla_na Let's not pretend you would actually allow this without 10 warnings. There is a reason you didn't show their face in this video.

[Cyrus Kiani @Cyrus_Kiani]

JIRA used to be my go-to project management tool by a mile. But the lack of innovation is hard to ignore. I wouldn't be surprised to see a mass exodus from @Jira in the next few years. It may already be happening.

Your new AI assistant, Rovo, can't even generate tickets?

[Cyrus Kiani @Cyrus_Kiani]

@NotionHelp @NotionHelp can't link Figma with Notion. Turned off pop-ups, reset browsers, tried incognito. Losing my mind. Get this error each time.

[Cyrus Kiani @Cyrus_Kiani]

@brendanrc2 I have 20 Devs waiting to transfer from JIRA to Linear, just give us the update and we will be signing up.

[Cyrus Kiani @Cyrus_Kiani]

@jorilallo I have a team of 20 developers waiting to migrate to Linear. Currently on JIRA because fixversion is vital to organizing tickets.

[Cyrus Kiani @Cyrus_Kiani]

Deciding which features make your MVP might be what makes or breaks your app launch.

Rule of thumb: Your app doesn't need more features.

It needs fewer features that actually matter to users — the most important that convert free users to paid users.

We've shipped 75+ apps.

The best ones launched with half the features the founder originally wanted.

The other half? Either never mattered — or got added later based on real user data.

Ship tight. Expand based on evidence.

That's it.

[Cyrus Kiani @Cyrus_Kiani]

Every week, I get a DM or someone at an event starts with some version of: "Hey Cyrus, I have an app idea, but I don't know where to start."

So here's where to start:

Don't build anything yet.
Don't hire anyone yet.
Don't open Figma.
Don't buy a domain.

First, answer three questions honestly:

1) Who is this for? Not "everyone." A specific person with a specific problem. If you can't describe them in one sentence, you're not ready to build.

2) Why would they use this instead of what they're already doing? "Because it's better" isn't an answer. What's the specific friction in their current solution that your app removes?

3) What's the best thing this app does? Not the 5 things. Not the 10 things. The one thing someone opens it for. Focus on that first. Everything else is can be v2.

If you can answer those 3 clearly, you're ahead of 90% of people who are looking to build an app.

Seriously.

Most people show up with a feature list and no clarity on who it's for or why it matters.

Once you have those answers, then we can talk about building.

DM me if you want a 15-minute call to pressure-test your idea.

Or just book it directly
https://t.co/gZCQy7rXxr