DODASSMC

#DODASSMC (@DeptofDefense All Services Social Media Council) meetings are planned by @USNavy's Digital Media. Follow for updates from the next meeting!

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.@jtowns: #SocialMedia is a personal choice for @NASA astronauts. #DODASSMC

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.@jtowns: What's next for @NASA #SocialMedia? More online engagement. Evaluate new platforms... and more! #DODASSMC

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.@jtowns: Why does @NASA do #SocialMedia? Why wouldn't they want to share. #DODASSMC

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.@jtowns: @NASA answers when you #askNASA. #DODASSMC

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.@jtowns: @NASA previewed big #plutoflyby image reveal on @instagram before it was revealed at press conference. #DODASSMC

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.@jtowns: @nasa's #plutoflyby captured Internet's attention. Variety of things trending about it because they built buzz. #DODASSMC

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@jtowns: Not just about good days. @NASA has bad days too. They share them too. Ready for them with prepared tweets. #DODASSMC

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...oh yeah, and #Sharknado3 too! #DODASSMC https://t.co/vcFHPFwbpv

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Watching #Sharknado3 on @SyfyTV? Well, we're watching storms across the globe: http://t.co/1qAJIdyUfO @NASAHurricane

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.@jtowns: @NASA looks to be in the moment. For example, #JourneyToMars & #TheMartian. #DODASSMC https://t.co/m9BN7sRaUx

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.@jtowns: @NASA's content isn't necessarily consumed in the moment with sizable amount of engagement overnight. #DODASSMC

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.@jtowns: @NASA has 14 full time #SocialMedia managers. 3 at HQs. #DODASSMC

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.@jtowns: @NASA is using new features such as @facebook Live. 182K peak concurrent streams for @spacex launch

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.@jtowns: @NASA is exploring space and new #SocialMedia platforms such as @Snapchat. #DODASSMC

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.@jtowns: @NASA structuring content around themes such as #JourneyToMars. Helps tell bigger story. #DODASSMC

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.@jtowns: They can help share @NASA's story. #DODASSMC

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.@jtowns: @NASA works with influencers to talk with audiences that aren't necessarily connected with NASA. #DODASSMC

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.@jtowns: @NASA is looking to move from fans, followers, consumers to ambassadors, creators, collaborators. #DODASSMC

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.@jtowns: @NASA is a people powered organization. Very human story to tell. Built huge community. #DODASSMC

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.@jtowns up now talking about all of the cool things @NASA is doing. #DODASSMC

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.@matt_higginson: @Medium's demographics skew younger and educated and affluent. #DODASSMC