Dan Rayburn

Streaming Media Industry Analyst, Writer and Consultant - Chairman, NAB Show Streaming Summit ( Weekly Podcast (

[Dan Rayburn @DanRayburn]

@UHD4k Full post out next week, updating the post at https://t.co/DNbqTsGG3s

[Dan Rayburn @DanRayburn]

Re: @BrendanCarrFCC and the NFL, Amazon and Super Bowl. It is irrelevant, as Amazon couldn't deliver it to 55M+ households in the U.S. Peak streaming viewership, measured in AMA, was 15.5M in 2025. Even years from now, streaming will still be limited in quality AND reach.

[Dan Rayburn @DanRayburn]

@gusfon83 @UHD4k @FOXSports It will NOT be native 4K. FOX has confirmed this.

[Dan Rayburn @DanRayburn]

@HighDefDiscNews @peacock @DIRECTV It is NOT, repeat NOT "true" or "native" 4K. It is upscaled. NBC put out the details; their contribution feed is 1080p 59.94 fps PQ with 5.1 https://t.co/6t7Jzq5yHN

[Dan Rayburn @DanRayburn]

@WilliamFeltner9 @peacock You need a device capable of getting the 4K UHD Atmos stream. List of supported devices here: https://t.co/6t7Jzq5yHN

[Dan Rayburn @DanRayburn]

@arejaywoof UPSCALED 4K HDR. Not native. FOX did the same for the Super Bowl last year, as have other broadcasters years before.

[Dan Rayburn @DanRayburn]

@SummitHealthHQ this is your website all day once you login. on all devices.

[Dan Rayburn @DanRayburn]

@UHD4k @NiallGBradley Note that no Super Bowl has ever been streamed in 4K; they have all been upscaled to 4K. FOX will stream the 2026 FIFA World Cup in native 4K.

[Dan Rayburn @DanRayburn]

@MatthewKeysLive @Techmeme Thanks. I totally forgot since I barely use X anymore.

[Dan Rayburn @DanRayburn]

A recent media story asserts that "most cord cutters/cord nevers are flocking" to YouTube TV which isn't accurate & overlooks the actual numbers. Only 1 out of 5 cord-cutters or possibly fewer, have moved to YouTube TV in the past 1.9 years. https://t.co/LxANjbLVnc Tip @techmeme

[Dan Rayburn @DanRayburn]

@RakeshSFNYC That's a "rumor" and nothing more. Zero data in the market to back that up.

[Dan Rayburn @DanRayburn]

@MTBikeAmerica @PrimeVideo What is the problem you are having? What does "stabilized" mean?

[Dan Rayburn @DanRayburn]

@dpat9754 @YouTubeTV YouTube very clearly states on their page: If you have a YouTube TV Base Plan trial or paid subscription, you have the option to watch the live game on YouTube TV. The game will be featured on the homepage of the YouTube TV app, or you can go to the NFL page on YouTube TV.

[Dan Rayburn @DanRayburn]

@AlexMSilverman Great, thanks. I see multiple people from the conference now reporting it. Thanks for the link.

[Dan Rayburn @DanRayburn]

@AmericanAir Your reservation system is down. And don't tell me to clear my cache, it's the same on all devices.

[Dan Rayburn @DanRayburn]

@VerizonSupport As expected, a poor reply from Verizon. I had two other people try the site in different states, with the same error. And it's not "rebooting" your cache, that term referes to the OS. The proper term for the browser is "clearing" the cache. One more week until I'm off Verizon.

[Dan Rayburn @DanRayburn]

@Verizon Can't check the status of the home outage in my area, since your outage page refuses to work. An outage is never good, but not being able to get updates on it is even worse. I can't wait to replace you with @optimum. #fail #verizon #cordcutter #dontuseverizon

[Dan Rayburn @DanRayburn]

I've condensed the key numbers from OTT platforms' Q1 earnings into a list you can read in one minute. The data you need to know, without any fluff. If you are in the industry, you need to know the following: https://t.co/vLMTSH91D6 - #streamingmedia #SVOD #AVOD

[Dan Rayburn @DanRayburn]

YouTube is the winning bidder to stream the NFL game from Brazil on September 5th. YouTube has global rights to the game, and it will be free on YouTube. Expect an announcement this week. https://t.co/e7YaQvrsy1