Even if you can’t sell during the lockdown, you can fill your funnel. Find out how your business can benefit during this period https://t.co/dPwDsWhfZE #LockdownSA#DigitalMarketing
🏀🎉 Get ready, Pretoria! The thrill of the Basketball Africa League is landing in South Africa 🇿🇦 for the first time ever. 4 teams will battle it out from March 9-17th at the SunBet Arena!
📲👀 For all things BAL, visit https://t.co/RrjIYgmHLU
+OneX concludes acquisition of DataCore Media.
We’re pleased to announce that DataCore Media is joining the +OneX group.
Read the press announcement https://t.co/lehFDvKzw2 for more information.
#digitalstrategy#dataintegration#digitaltransformation
According to Natascha Torres, digital strategist at @DataCoreMedia, one of the most exciting opportunities an age of big data and artificial intelligence (AI) holds for marketers is the ability to hyper-personalise advertising on a massive scale ... https://t.co/oECKgRkb1C
Google and Facebook are moving away from cookie-based marketing to people-based marketing. In essence, they are tracking people through their logins across devices and apps for more accurate, targeted cross-channel marketing.
Brands that use programmatic platforms and the data they offer to create personalised engagements can use this time to position themselves strongly for the bounce back when the lockdown eases. Read more here: https://t.co/3GmTvF186a
YouTube, Facebook, Netflix, WhatsApp and gaming services are all reporting dramatic spikes in their traffic over this time. YouTube, for example, has seen a 75% jump in news views in recent weeks, it seems audiences are spiking and advertising costs are plummeting.
People are not buying now but marketers shouldn't pull their spending. Many consumers are in the discovery phase of the customer journey. This is an opportune time to bring them into the funnel for later conversion.
RETWEET this if you are missing your family and friends during lockdown. We will personalise your profile pic with a special Easter message. 💙💚
#WeAreYou#21DaysLockDownSA#HappyEaster2020