These are being exposed now but I think one of the more obvious if understated connections is that this is what Twitter Blue was for. Buying the ability to boost your posts means people can burn cash to promote anything, which is why so many disinfo and bot accounts are verified.
@kiddbanditpro Your face looks like when my dog would look at me from inside his vet cage after I put his favorite comfy blanket inside it and he was absolutely done with my shit.