Learfield is releasing its annual NIL Impact Report today. Over $300 million in sponsorship revenue for NIL deals in the last year.
That doubles last year's total and shows a rise in MMR companies delivering dollars to athletes. Works with hundreds of DI schools.
In honor of #NGWSD, @bgoetz12, @SarahB_HookEm & @ItsLeeexxxx joined Michigan Sports Properties' Jennifer Cadicamo for Learfield's Monthly NIL Insights & Learning Session.
Here, Beth reflects on her new role as @TheIowaHawkeyes AD and the advice she would give to young women in sports.
๐ Latinos in sports make a huge impact beyond the game. Our inaugural Latinos in Sports series celebrates top leaders and rising stars in the industry. Discover their stories here: https://t.co/DVaOKD7bqp
#HispanicExecMag#LatinosInSports#SportsLeadership
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In partnership with @OU_NIL, @Learfield and Sooner Sports Properties, OU student-athletes had the opportunity to attend Bill Carter's first seminar on how to attract businesses through NIL.
#BoomerSooner
Our Learfield Studios team crushed this video, our comms team crushed this report, and our property teams have prioritized delivering solutions to our brand and school partners! ๐๐ฝ lots of great activity to reflect on & this report serves as motivation to KEEP GOING!
Few things have changed the landscape of college athletics like name, image & likeness.
Our inaugural NIL Impact Report illustrates the ways in which LEARFIELD is powering the NIL ecosystem with proven results.
Full report: https://t.co/7OvoTB4id1
๐จ NOW OPEN! ๐จ
Alabama Athletics and LEARFIELD open The Advantage Center at Bryant-Denny Stadium - a unique NIL facility to provide resources, education & support to Crimson Tide student-athletes.
Read More: https://t.co/Y8HO8bWgPa
#RollTide | @Learfield
Help support our philanthropic partner, @GoTeamIMPACT as they host their #Allin5K on Oct 1. Every dollar donated helps Team IMPACT reach more kids, families, and student-athletes. Learn more ๐ https://t.co/9cukEbss74 #AllinAllTogether
A lot of energy in the room indeed! ๐ช๐ฝNothing better than getting our group together and collaborating on ways to better serve our entire college athletics ecosystem. Couldnโt do it without the leadership of @sollyfulp ! (p.s. sorry we didnโt go to Dreamland IYKYK)
A lot of energy and great ideas coming out of our two-day NIL Summit w/ our dedicated on-campus Allied+ staff & other thought leaders as we continue to deliver innovative NIL solutions for our brand partners, schools, & their student-athletes. #NIL
Fantastic session at #NACDA23 w/ LEARFIELDโs @DayaliCorrales, Alexis Henderson of @AthleteNIL, Len Steward of @FantastecSwap and Matthew Banker of @CCHASportsLaw discussing year three of NIL and where ambition meets reality in the industry.
Such a rewarding experience to have been given the opportunity to host the NSF Case Cup. I had the chance to meet & learn from some of the brightest minds & future stars in the sports industry! ๐๐ฝ
Our BDSE Cohort and Case Cup teams had an exciting couple of days here in Los Angeles at the 2023 NSF! Thanks to our official partner of BDSE, @TheLegendsWay, our cohort enjoyed workshops and networking at @SoFiStadium! Congratulations to our 2023 Case Cup winner USF! @Learfield
The Selmons welcomed me with open arms when I moved to Norman & now the Selmons head to Starkville! Beyond excited for Zac, Rachel, Shayne and Meatball ๐คฉ
Join us in welcoming MSUโs new Director of Athletics Zac Selmon, a rising star in athletics administration and leader with extensive experience.
๐ https://t.co/Uc3jobUcYf
๐ฅน These relationships are formed all thanks to @GoTeamIMPACT, families, coaches, and student-athletes. Moments like this further support their mission of getting all kids in the game! Thank you @JonRothstein for sharing Larryโs story!
CC: @Learfield@MarquetteMBB
Larry Reetz, a pediatric brain cancer survivor, signed a "Letter of Intent" with Marquette last October.
@JonRothstein reports that Reetz was at Marquette's win over Georgetown and celebrated with the team postgame.
Wowowowow! Such an energizing panel to start day two of @WomenLeadersCS national convention. Three different journeys, three different roles, but all completely set my soul on fire! Peep the powerful message on their shirts.
Our relationship with @GoTeamIMPACT has led to incredibly rewarding experiences for all involved in just a matter of months. We're excited about everything still to come! Thanks to our talented LEARFIELD Studios team for playing a huge role in the production of the video
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