Deep Varnish

A Strategic Marketing Consultancy.

[Deep Varnish @DeepVarnish]

“Personalization can deliver five to eight times the ROI on marketing spend, and can lift sales by 10% or more." https://t.co/Ei4lDiDRIH

[Alan B. Hart @abhart]

“The only constant in the market is change, and your ability to adapt to it is key to ongoing success.” @grantejohnson1 CMO @Emburse and I discuss his philosophy of five Cs. Listen to the full interview @themktgtoday #podcast
https://t.co/ijPhGFXVWl
#marketing #change #leaders

[Deep Varnish @DeepVarnish]

Brand guides aren't just about logos and fonts. Make sure you include clear guidelines around photography and how to best capture the essence of your brand.

[Deep Varnish @DeepVarnish]

Hold you brand (and your branding) to a standard.

[Alan B. Hart @abhart]

The Shift To Creative With Bynder's CMO Andrew Hally https://t.co/5JfveKjG3D

[Deep Varnish @DeepVarnish]

@kitmueller Easy and unfortunately often overlooked.

[Deep Varnish @DeepVarnish]

Lots of small businesses grappling with this now. Must balance short and long term. Do the numbers work? Can you pull it off? One thing pandemic proved--you can't be one-dimensional.

[Duquesne University SBDC @DuquesneSBDC]

Are you looking to take your business online? It could boost sales, extend your target market, allow you to sell more... there are numerous possibilities! Learn about it here: https://t.co/j2Kgv8WdPA #onlinebusiness

[Deep Varnish @DeepVarnish]

If you're running Google Shopping campaigns and have a large # of products, don't automatically assume you need to include every product. Start with your best products first and add as necessary. Keep an eye on your cost/conversion for each product. 🧐

[Deep Varnish @DeepVarnish]

Insights from some of the best marketing minds around. Always at the top of our podcast playlist.

[Marketing Today @themktgtoday]

200: 200 Episodes and Counting – A Look Back with @abhart https://t.co/VFXLbvlsdi

[Deep Varnish @DeepVarnish]

If you lead with a discount in your Google Ads headline, don't bury the discount on your website.

[Deep Varnish @DeepVarnish]

Essential Elements of Nonprofit Storytelling https://t.co/23qrAvPtdE

[Deep Varnish @DeepVarnish]

Getting the lowest possible cost/conversion from Google Ads? We'll show you how to get better results. Guaranteed.

[Deep Varnish @DeepVarnish]

A little competitor mystery shopping for a retail client later today.

[Deep Varnish @DeepVarnish]

9% increase over 2018 for an ecommerce client.

[Deep Varnish @DeepVarnish]

@kitmueller @startupboostpgh @heezo Spirit fingers and jazz hands to all!

[Deep Varnish @DeepVarnish]

Best November in over 2 years for ecommerce client. Can't wait to see where they finish out the month!

[Atilla DeMunz @demunz]

Yoast SEO 11.3 lets you add an image of a person to its structured data graph https://t.co/aITsJYh5Hg

[Luna Boutique @LunaSewickley]

FINALLY. Our #bridalaccessories are getting the attention they deserve! Displaying belts, veils, hair pieces, and jewelry was often an afterthought in the big picture design for me, so I'm most most most excited that they have the space to shine here in our new home. Shout o…

[Atilla DeMunz @demunz]

Google not indexing recent content? https://t.co/KMYwPH83Ge via @sengineland

[Atilla DeMunz @demunz]

New Google smart bidding signals coming: price competitiveness, seasonality for Shopping campaigns https://t.co/xsQkmXZTuH via @sengineland

[Marketing Today @themktgtoday]

.@Drift's @dcancel shares advice on driving better engagement.

Full episode: https://t.co/90Q5PauV7r