Hoy cumpleaños el gran Lars, sin dudas uno de los cerebros (por no decir "el cerebro") de esa inmensa banda llamada #Metallica
Gracias totales a él y a la banda que desde los 13 años que los descubrí, pude conocer el fanatismo más allá del futbol
#felizcumple#HappyBirthday
Hoy cumpleaños una leyenda de la NBA y uno de mis grandes ídolos del deporte, el último jugador en lograr un cuádruple doble en la mejor liga de básquet del mundo #happybirthday
🚨 Google Search’s Internal Engineering Documentation Has Leaked and analyzed by @iPullRank 👀 Many of these had been denied to be used by Google👇
* There are 14K ranking features and more in the docs
* Google has a feature they compute called “siteAuthority”
* Navboost has a specific module entirely focused on click signals representing users as voters and their clicks are stored as their votes
* Google stores which result has the longest click during the session
* Google has an attribute called hostAge that is used specifically “to sandbox fresh spam in serving time”
* One of the modules related to page quality scores features a site-level measure of views from Chrome
And more! A must read for SEOs, check it out: https://t.co/acQeQHKjL7
La mayor filtración del algoritmo de Google en la historia revela detalles sorprendentes y nos muestra que no todo es como parece. Os traigo un listado de las claves.
Patricia Jebsen
Acabo de recibir el mail "Congratulations! You are on the shortlist for the Women that Build Awards 2024" del Globant Awards - Woman that Build.
¿Me ayudan con su voto?
https://t.co/YBzlG4QueF
Ya tocaba algo de SEO Técnico
Por eso hace un par de meses @alejandronovoag y Yo nos sentamos con @guaca y @Errioxa y tratamos muchos temas como
-Qué es realmente el SEO Técnico?
-Hay que saber programar?
-Habilidades?
-etc
Aquí el resultado: https://t.co/TseWfr9dSQ
📈 Local Ranking Factor you NEED to know: Review Recency
How often should you get new reviews to see an impact on your rankings?
Well, how often do your competitors get new reviews? If the answer is twice a month, you should also aim for that.
@JoyanneHawkins posted an excellent case study in January 2023 showing how their clients' rankings dropped when they stopped getting new reviews.
When the owner was rewarding staff for asking customers for reviews, they got a steady influx of new reviews and better rankings. When they stopped offering the reward, reviews slowed down and rankings dropped.
When the owner started rewarding staff again and new reviews started coming in, their rankings shot back up.
While incentivizing customers to leave you a review may be against Google's guidelines, incentivizing your staff to ask customers for reviews is allowed.
Your two big takeaways here:
1️⃣ You must continue getting reviews regularly. Review recency is definitely a ranking factor.
2️⃣ You can't incentivize customers to leave you a review, but you CAN incentivize your staff to encourage reviews 🔥
#localseo #seo
Si alguien edita tu foto con IA o Photoshop para crear una foto desnuda, entonces vas a https://t.co/WhWQvyDbVR y envías la foto original y la foto editada, luego eliminarán la foto editada de todos los lugares en Internet. No necesitas hablar directamente con nadie para esto. 🤍
¿Link Building en 2024?
Si... o No...
¿Qué? ¿Cómo? ¿Cuanto? ¿Por qué? ¿Para qué?
Aquí: https://t.co/ypUShDQtnA
con: @eCesarAparicio,@sicodeandres y @alejandronovoag
PD: Casi 3H llenas de conocimiento y experiencia en un episodio muy completo.
Tienes en un único sitio mis CURSOS GRATIS sobre programación y desarrollo de software.
→ Python (37h)
→ Git y GitHub (5h)
→ SQL (7h)
→ Roadmap y ejercicios lógicos
→ Primeros pasos en 11 lenguajes
→ Y 300 tutoriales en YouTube
Todos GRATIS.
https://t.co/b1sSgZXXbc
Old Link Building: ❌
- Focused solely on link quantity
- Built low-quality paid links
- Relied on shady PBNs
- Using hacked links.
New Link Building: ✅
- Creates linkable assets.
- Avoid Link Farms at all costs
- Guest posts links from Authority sites.
- Creates a well balanced anchor text profile.
To rank in 2024, take the new Link building approach.
Quality > Quantity.
¿Conoces las diferencias entre estrategia y técnicas de link building? Define una buena estrategia antes de ejecutar tus campañas. https://t.co/U2qOu0tN5Y Incluye el vídeo resumen del último Caffinity. Espero que te guste ;)
Awesome free Google Looker Studio template for SEO analysis I stumbled across.
Allows you to connect your Google Search Console account & visualise your rankings data.
Access the template: https://t.co/nwqJL8pq57
Follow the creator: https://t.co/ocJZheZgSR
Want to check if a URL is blocked by Google? With their tester removed and most online parsers not following the Google's standard, it's tricky. I've set up this Colab notebook that acts just like Googlebot in production, using its open-source parser.
Link below 👇