whoop: stopped drinking, brags about strain score, loves to sauna and cold plunge
oura: sleep optimizer, doesn't lift heavy
apple watch: closes their rings, calls it a workout
garmin: ultra runner or cyclist, talks about how many miles they did on the weekend
no wearable: at peace
Cargo shorts give them the ick, and now they say tote bags are performative. Are we ready to admit that women just hate a man who can carry lots of shit?
If you can't explain your app in fewer than 5 words, do you think your users will ever bother telling anyone about the app?
Before you have product-market fit, product development is not about "adding features"—but distilling a product to a simple marketable sentence. Adding features more often impairs growth.