elroythecat

Creative Director. Copywriter. Thinker of thoughts. Cofounder (confounder?) of Kingswood & Palmerston. I talk about advertising because I love advertising.

[elroythecat @Elroythecat]

Ad agencies, advertising themselves. Chiat/Day, 1972. "It's been our observation that on the polar extremes, political advertising can either tell the truth and lose or lie and win. And there's not much satisfaction to be gleaned anywhere in between." #advertising #adsforadagenci

[elroythecat @Elroythecat]

The goal of all advertising. Even ad agencies advertising themselves. #advertising #adsforadagencies

[elroythecat @Elroythecat]

Ad agencies, advertising themselves. Leo Burnett, 1961. "A good advertising writer will be seldom wrong if in rereading his copy, he cuts out the passages which seemed so clever to him when he wrote them." #advertising #adsforadagencies

[elroythecat @Elroythecat]

"Some would say we're meant to be in the business of selling, not creating art. But art sells – ask Damien Hirst. Brands look to writers to bring the weirdness and writers should revel in that." – Nick Asbury #advertising #copywriting

[elroythecat @Elroythecat]

Ad agencies, advertising themselves. Leo Burnett, 2007. "Social currency is nice. Hard currency keeps the lights on." #advertising #adsforadagencies

[elroythecat @Elroythecat]

In my experience, this doesn't narrow the field much. #copywriting

[elroythecat @Elroythecat]

Ad agencies, advertising themselves. Heavenly, 2025. "Don't wait for your connection to your customers to cool or market share to slide to reinvent yourself." #advertising #adsforadagencies

[elroythecat @Elroythecat]

"Incremental change is fine if you're a glacier." – John Hunt #advertising #copywriting

[elroythecat @Elroythecat]

What are you getting your loved one for National Backflow Prevention Day?

[elroythecat @Elroythecat]

How to go from "who's that?", to "that's who." #advertising #adsforadagencies

[elroythecat @Elroythecat]

"Creativity isn't an occupation, it's a pre-occupation." – Sir John Hegarty #advertising #copywriting

[elroythecat @Elroythecat]

Omnicom Media Group, Interpublic Group (IPG) Publicis Groupe, I'm talkin' to you. #advertising #adsforadagencies

[elroythecat @Elroythecat]

"Youcan grow up in the advertising business, but you don't have to grow old in it." – Leo Burnett

[elroythecat @Elroythecat]

Ad agencies, advertising themselves. Leo Burnett, 1999. "A talking tiger. A doughy little chef. A scantily clad man with a box of mints. 64 years of brands that work, and there's more where that came from, baby." #advertising #adsforadagencies

[elroythecat @Elroythecat]

For an industry that claims to value brands, we sure do a poor job of branding. #advertising #adsforadagencies

[elroythecat @Elroythecat]

Ad agencies, advertising themselves. Leo Burnett, 1964. "When you reach for the stars you may not quite get one, but you won't come up with a handful of mud either." #advertising #adsforadagencies

[elroythecat @Elroythecat]

"But let me tell you when I might demand that you take my name off the door. That will be the day when you spend more time trying to make money and less time making advertising -our kind of advertising." – Leo Burnett #advertising #leoburnett #RIP

[elroythecat @Elroythecat]

Apologies to all the non-smarmy new biz folk out there. (Both of you.) #advertising #adsforadagencies

[elroythecat @Elroythecat]

Ad agencies, advertising themselves. Hawley Advertising, 1925. "Good copy sells in plain words." #advertising #adsforadagencies