Enockson L.C

Turning marketing chaos into financial certainty.

Growth Architect merging Accountancy with Marketing.
Author of | From Viewers to Engaged Followers.

[Enockson L.C @EnocksonL_C]

Action Speak Louder than Clicks.

Something that I've learn while growing.
The Marketplace reward those that take actions & learn from each point.

Before you Talk the Walk make you Walk the Walk.

[Enockson L.C @EnocksonL_C]

This deal came from a referral.

No, it didn't.
The referral came from someone who saw your LinkedIn post, read your newsletter, and decided you were worth recommending.

But sales logged it as "referral." Marketing got zero credit.

[Enockson L.C @EnocksonL_C]

@AlexHormozi And the worst part is

you're giving their saying power over yourself
over you evolution

you are the only one who can love yourself
you might be not fully in love with the person you are right now but only you know who you want to be and only you can change yourself !

[Enockson L.C @EnocksonL_C]

@stijnnoorman it's either you do it or you do it !

No other option !

[Enockson L.C @EnocksonL_C]

Curiosity is one of the best thing that someone can keep in their life !

be curious about how to get better at stuff
be curious about what will happen if you don't let go
be curious to know the benefits of having great connections
be curious to learn more.

Good point man.

[Enockson L.C @EnocksonL_C]

Curiosity is one of the best things that someone can keep in their life!

be curious about how to get better at stuff.
be curious about what will happen if you don't let go.
be curious to know the benefits of having great connections.
be curious to learn more.

Good point man.

[Enockson L.C @EnocksonL_C]

@danylo_dev Curiosity is one of the best thing that someone can keep in their life !

be curious about how to get better at stuff
be curious about what will happen if you don't let go
be curious to know the benefits of having great connections
be curious to learn more.

Good point man.

[Enockson L.C @EnocksonL_C]

@KevinSzabo14 fixing your life start by getting the little stuffs done !

Give purpose to your next actions, I mean real purpose that benefits you in the long run!

think about it...

[Enockson L.C @EnocksonL_C]

@PepmediaService By doing so what i've learnt is

you either educate

Them over something that they'll need
or
About a problem they're facing now.

or make them laugh.

[Enockson L.C @EnocksonL_C]

@BMartelee Amazing

[Enockson L.C @EnocksonL_C]

@stijnnoorman Why being scared ????

Want me to help??
okay look.

You got this thing that you're good at doing, start with it as a service, i mean document the process, search at least which type of business need you, start educating the web about this problem and you'll get the rest later..

[Enockson L.C @EnocksonL_C]

@KevinSzabo14 One question to a LOT of you who do so....

What do you gain from doing it?

I do compare myself to intellectual & powerful people but in the right way cause i learn these people so get myself higher in status position.

Do it to learn not to get a limit.

[Enockson L.C @EnocksonL_C]

@freddiexpott One of the things that I've learnt by being funded is,

"You either do the work, or you still do the work"

Cause there is money on the line and it's not yours & hard part is you got to give it back with interest said in contract....

Starting with your money is harder tho.

[Enockson L.C @EnocksonL_C]

The algorithm runs on interests now.

It pushes your post to people who already engage with your topic, whether or not they follow you.
That means the numbers worth chasing are bookmarks, DMs, and qualified leads.

[Enockson L.C @EnocksonL_C]

ACTION = The Auditor’s Report

This is the verdict. Signed contract. Revenue recognized. Deal closed.
If you can’t trace the audit trail from Awareness to Action, you’re not marketing.

You’re gambling.

Reconcile your funnel. Reconcile your revenue.

[Enockson L.C @EnocksonL_C]

THREAD....

Your social media funnel has 4 stages:
Awareness → Interest → Desire → Action

Most marketers treat this like a marketing funnel.

I treat it like a set of financial statements.

Here’s the audit trail:

[Enockson L.C @EnocksonL_C]

DESIRE = The Cash Flow Statement

This is where movement happens. DMs. Inquiries. Discovery calls booked.
If your income statement looks good but your cash flow is dry, you’re not converting. You’re just entertaining.

[Enockson L.C @EnocksonL_C]

Good Morning to you !

You're doing Good?
What do you consider an asset for you and an expense?

Those are the thing that you most figure out, to get a clearer view of what you're investing your time & money in!

https://t.co/0M8CHhOMkW

[Enockson L.C @EnocksonL_C]

One piece of intellectual property. Three years of depreciation.

Stop expensing your expertise. Start capitalizing it.

[Enockson L.C @EnocksonL_C]

Quick reconciliation:

Are you currently expensing or capitalizing your content?
A) Expensing it (one-and-done)
B) Capitalizing it (depreciating over time)
C) I don’t know my own books

Drop A, B, or C below.

[Enockson L.C @EnocksonL_C]

Look content creators don't treat every post like a one-time expense.

In accounting, that’s for sure a malpractice.

Here’s how I depreciate my content over 36 months:

[Enockson L.C @EnocksonL_C]

One piece of intellectual property. Three years of depreciation.

Stop expensing your expertise. Start capitalizing it.