"Do I have to film ads every month?...wahh wahh"
This is the biggest mistake people make when starting to run ads
They usually think it's one and done.
You have a machine that is capable of giving you $2-$3 for every dollar you put in but you're unwilling to sit down and record 30 videos a month?
There's no reason to start running ads if you can't spend 2-4 hours a month filming a couple of videos
Does it suck? Lol yes
Does it make a lot of money? Too much
You're always going to iterate with your ads so if you want to make money
You HAVE to grow up and record some videos
If you don't think it's worth it and you're fine only posting content - that's completely fine as well provided you don't want to scale past your organic audience and build a real business
Organic is great but you CANNOT rely on it if you want to achieve true scale
True scale comes from going cold
The good thing is, you only have to figure this out once
It may take 3,6, maybe 12 months
But when you figure it out, you have a literal money printer.
“google ads is purely bottom funnel”
no... I have 30+ clients hit $1M+/mo with Google as main channel.
i put everything you need to know inside a notion doc.
like, RT + comment “Google” and i’ll send you the entire guide for free.
(must be following)