70% of kids quit sports by age 13. Burnout. Scheduling chaos. Experiences that just don't deliver. We think that's fixable. Better-run events mean better experiences and more kids who actually want to come back.
She's calling the plays at home. π Moms are the primary purchase decision-maker in 80% of households and every weekend, they're right there on the sideline, talking to each other, swapping recommendations, and deciding what brands earn a spot in their lives. If you're not showing up where she is, you're not in the game.
Read the whole story here: https://t.co/MORj4XXDs1
Youth sports isn't just a weekend hobby, it's a massive economic force. In 2023, youth and amateur sports travel spending hit $52.2B, actually outpacing spectator sports at $47.1B. That's families booking hotels, filling restaurants, and fueling local economies, all for the love of the game.
It started with a single one-day shootout. Then came the second event. Then the third. Pretty soon, it wasn't a side hustle anymore. It was a business. Here's how smarter operations made it all possible. π
Read the success story: https://t.co/4ip9zDBWx0
By age 14, girls are dropping out of sports at twice the rate of boys. That's not a coincidence. The drop-off starts at 14, and it's not inevitable. It's a design problem. We broke down why it happens and what operators can actually do about it.
Read more: https://t.co/rbXMWykLzC
Digital ads can reach millions. But they can't shake a kid's hand, hand them a sample, or make them feel something real. That's why the smartest brand teams are showing up at youth sports events where Gen Z and Gen Alpha actually gather, in person, every single weekend.π
Read more: https://t.co/UhdWqUf3HF
Running a tournament isn't just about the games. It's about every single detail that makes the experience great for athletes, families, and staff. That's exactly what Center Court gets, and it's why they've made Fastbreak AI part of how they operate every event.
Faster entry lines with Fastbreak Ticketing. Seamless travel management with Fastbreak Travel. Less staff at the door, less stress behind the scenes, and more time to focus on what actually matters: the people on the court.
Set the rules. Define the rest. Fastbreak AI builds the entire tournament around what matters most, keeping young athletes safe and ready to compete. Smart scheduling isn't just efficient. It's protective.
Read more here: https://t.co/F0M1zlIIBN
Andre Hopson had a dream: bring the best high school basketball in the country to Washington, D.C. The Capital City National Showcase delivered a prime-time matchup that D.C. won't forget. We're proud we got to be in his corner for it.
Read the full storyπ: https://t.co/AYFenXEsMV
what's on your digital tickets right now? If the answer is "just the event info," you're leaving money on the table. Sponsor branding is already built in. You just have to turn it on.
It's a small change that adds up fast. Families get a relevant deal, your sponsor gets direct reach to verified attendees, and you generate revenue without raising team fees.
Read more here: https://t.co/sGi28vECHO
Fastbreak AI Chief Product Officer Chris Groer went from an assistant tennis coach to building schedules for pro sports leagues like the NBA and NHL.
He breaks down how he made this journey on the latest episode of Future of Sports, presented by @ADP.
Why are the world's biggest leagues letting AI build their schedules?
Because the math got too complex for humans to solve alone. Travel, rest days, broadcast windows, venue conflicts, there's no spreadsheet that can juggle all of that and get it right.
Our channel partner, @LaSource_io, breaks down exactly how it works, and what it means for sports organizations at every level, in their latest article. Definitely worth a read π https://t.co/XO1025cNlQ
The NCAA approved jersey patches. College sports just got a new revenue playbook. Smart brands are already in the game at every level. Are you?
Read more π: https://t.co/tH8uvRXJPC
May is #MentalHealthAwareness Month, and we're proud to announce our partnership with Ellie Mental Health.
Through Fastbreak Connect's event activation program, Ellie Mental Health will have a direct presence at youth sports events, connecting with athletes, parents, and coaches in the moments that matter most.
We know that performance isn't just physical. Mental wellbeing is part of every athlete's development. We're excited to help Ellie Mental Health reach the communities that need their support most.
Here's to building stronger athletes and stronger kids.
Every weekend, families are loading up the car and driving to your city. They're filling hotels, restaurants, and local businesses, and most destinations don't even know how much that's worth.
We broke down the massive economic opportunity hiding in plain sight.
Read more here: https://t.co/oEkdHuu3YO
Ever stared at a blank schedule spreadsheet wondering how you're going to make it all work? Dave Thomas at Warragul Basketball had been there, stuck, frustrated, and watching the deadline creep closer.
Then he found Fastbreak AI. One platform. Done.
That's exactly why we built what we built, so no one in sports has to lose sleep over scheduling ever
Read more about Warragul Basketball and how Fastbreak AI can help: https://t.co/oUCBqVJAkW
18,000 teams. 52 weekends. One platform they trust. π When teams keep coming back, it's because the competition is real, and that starts with smarter divisions, better data, and a schedule that actually works.
She's got a folding chair, a Yeti tumbler, and three hours between games. She's also the most valuable consumer in America, and she's right there at the tournament.
If you're a CPG brand that's been chasing sports moms through screens, it's time to meet her where she actually is.
Read the whole story here: https://t.co/MORj4XXDs1
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