FlairFirst

A revolutionary, full-service #digital #marketing agency with an #AI powered reporting platform. We're changing the #SEO, #PPC & #SocialMedia game by the day!✌️

[Semrush @semrush]

Ready, set, start your ecommerce business 🏁
-Identify your products
-Do target audience & competitive research
-Validate your product ideas
-Source your product
-Write a business plan
-Build the Ecommerce store
-Market the business

https://t.co/wFKcnAKeiN.

[Semrush @semrush]

Inbound marketing can bring in and keep customers, but it also has some downsides. Here are a couple to think about:
https://t.co/3LVCCVr3nS.

[Semrush @semrush]

Google Trends shows what people search for online. It helps understand trends, but there are other tools for more detailed data 👀

Let's check out some alternatives for 2024: https://t.co/Fjd276vXMJ.

[Semrush @semrush]

Want to SEO optimize your content? Here are some tips to consider:

✒️ Make sure your title tag entices users to click
✒️ Include your primary keyword in your title tag
✒️ Keep your title tag around 55 characters long

read more in our blog post: https://t.co/ojSGOYIpfT.

[Semrush @semrush]

How to optimize your sales funnel:

-Identify your target audience
-Capture email addresses with lead magnets
-Personalize communication
-Take action with effective follow-ups
-Master the art of persuasive copywriting
-Use compelling CTAs

https://t.co/YWwMTg64Hx.

[Semrush @semrush]

7 tips for successful Ecommerce SEO:

🖊️ Perform Keyword Research
🖊️ Improve Your Site’s Architecture
🖊️ Manage Other Technical SEO Tasks
🖊️ Optimize for On-Page SEO
🖊️ Leverage Content Marketing
🖊️ Build Backlinks
🖊️ Measure SEO Performance

https://t.co/DTHP4KgpJC.

[Semrush @semrush]

PPC automation is like having a smart assistant for your ads. It uses software to tweak things like ad spend and keywords in real-time, so you can reach customers more efficiently and maybe spend less on PPC.

https://t.co/NUnhXesMku.

[Semrush @semrush]

Quality Score is Google's way of sizing up your ad. It looks at things like how likely people are to click on it, how well it fits their search, and if the landing page is helpful.

learn all about it here (or just use this cheat sheet we attached) https://t.co/PTDYsBBuJo.

[Neil Patel @neilpatel]

New Data: Here’s What You Should Change in Your B2B SEO Strategy

So, 2023 is done.

I thought it would be fun to look at our data to see what kind of keywords brought in the most revenue for our ad agency, NP Digital.

Keep in mind we rank in decent positions for keywords like “SEO”, “Online Marketing”, “Digital Marketing”… and the list goes on and on.

And no matter what country you work with us in, we don’t really have any services that are lower than 5 figures a year, and it can easily climb into the 7 and sometimes 8 figures per year.

So where does most of our revenue come from, at least from an SEO perspective?

Well first, let’s look at what keywords drive our organic search traffic.

Now, let’s look at the keywords that drive our qualified lead count.

3-to-6-word keywords are generating most of our qualified leads, which makes sense as long-tail keywords drive the majority of a site’s organic traffic.

And let’s see what type of keywords are driving most of our revenue.

It’s crazy to see how the ultra-longtail, 7 or more words, is what is driving revenue.

Now let’s compare this with our 2022 revenue data.

In 2022, we had a similar traffic breakdown percentage to 2023.

But what we are seeing is a shift in the way people are searching.

They are becoming more specific with their search queries before they are looking to convert.

The longer-tail keywords are what’s driving more revenue these days and we see this trend with other B2B sites we work on.

So, in 2024, focus on long tail keywords that are 7 or more words.

It may not drive the traffic you are looking for, but it should drive the revenue you want.

[Semrush @semrush]

why reviews matter & why you need to focus on them in 2024: https://t.co/dfHSOST0ax.

[Semrush @semrush]

Our Off-Page SEO checklist and all important things you need to know is here ⬇️ https://t.co/suswH7UTwG.

[Data Science Dojo @DataScienceDojo]

Data pipelines make it easier to analyze and understand large amounts of data. They use the insights from the data to make better choices about products, services, and operations.

Read more here: https://t.co/7CU8wk6xKk

#datapipeline #dataprocess #datascience

[Neil Patel @neilpatel]

New Data: Here’s what kind of content will perform the best on social media in 2024.

We decided to look at the 6 major social networks and analyzed a total of 6,302,491 pieces of content to see what performs the best.

And we did this over the last 30 days to see what’s really working today and not what “used” to work.

This way, you can plan out your 2024 content calendar.

Let’s first look at the type of content that generates the most engagement.

You may be wondering where the text-based content fits, it’s in the “other” bucket.

It just shows how much more people prefer things like memes (images) or videos.

But in case you like creating text-based content like me, here are the types that perform the best.

And if you are strapped for time and want to leverage user-generated content more, here are the platforms it performs the best on.

For 2024, focus on short-form videos.

And if you want to focus on text-based content, leverage how-to and listicle type content.

Best of luck with your social media marketing in 2024.

[Semrush @semrush]

Our best tips for crawl budget optimization:
✍️Check your site speed
✍️Increase internal linking
✍️Hide URLs you don't want in search results
✍️Reduce redirects
✍️Fix broken links
✍️Eliminate duplicate content
✍️Use Robots.txt
✍️Avoid orphan pages

https://t.co/2NWw9H2RsR.

[Semrush @semrush]

A request for proposal (RFP) in marketing is a written document you can give to marketing agencies and freelancers to invite proposals for a project.

Download our free template here ⬇️
https://t.co/ldVPxLOSaE.

[Semrush @semrush]

How to create a media plan:
-Define campaign goals & KPIs
-Identify your target audience
-Perform competitive research
-Set a budget
-Determine the media mix
-Develop a media strategy
-Create a media schedule
-Execute the plan
-Monitor
-Measure results

https://t.co/HNl5zc3YQ5.

[Semrush @semrush]

6 Instagram SEO tactics:
1. Use specific keywords
2. Use 3-5 relevant hashtags in your captions
3. Avoid watermarks on Instagram Reels
4. Leverage Instagram alt text
5. Find the right days & times to post
6. Encourage engagement by engaging yourself

https://t.co/9mcJnaZJ7v.

[Semrush @semrush]

X advertising stats:

-The average user spends 34.8 minutes per day on the platform
- 82% of B2B businesses use X
-77% of users have a better impression of a brand when they respond to a post
-In 2022, ad engagement on X increased by 32% YoY

⬇️ https://t.co/aGltKZb40Z.

[Data Science Dojo @DataScienceDojo]

🧠 An overview of Exploratory Data Analysis for data-driven insights: https://t.co/65k4GprZfy

#exploratorydataanalysis #dataanalysis #datascience

[Semrush @semrush]

You get the struggle of keeping up with content across different platforms 😑

A smart move? Repurpose your existing blogs and articles into videos for YouTube and social media. Good news: We've got tools to make it quick and easy! https://t.co/iHdQstphFF.