Flux Outdoor

We help billboard marketers unleash the power of context

[Bauer Media Outdoor UK @BMO_UK]

The Data and Intelligence silver award goes to Lumo Trains for their ‘Cure Your Flight Shame’ campaign. Congratulations to @LumoTravel @KineticwwUK @emc_scotland @MotherLondon @Hivestack @FluxOutdoor 🏆 #OMA2023 #OOH #Awards #MakeSpaceOnTheShelf

[Flux Outdoor @FluxOutdoor]

This morning, our Co-Founder & CEO, Liam Rushforth is attending @Campaignmag's @Media360Event

He'll be joining Innovations Associate Director, Ben Fraser @PublicisMedia to share how brands can scale their relevance agenda into the real-world using billboards

See you there!

[Jennifer gabbarelli @thequeenofooh]

I really loved working on this campaign so really chuffed it got recognised @FluxOutdoor @Havas_UK @VCCP

[Flux Outdoor @FluxOutdoor]

@thequeenofooh @Havas_UK @VCCP Fantastic news! All credit to @Havas_UK and @VCCP who continue to challenge the creative boundaries of story telling with data! #onwards

[Liam Rushforth @LiamRushforth]

Happy New Year! It's so encouraging to see our tech being used in such creative ways. 😊

Just before Christmas, Visa supported a diverse array of independent retailers all over the UK. A big thanks to everyone involved!

#independent #realtime #dooh #dc…https://t.co/PMejeo8JPY

[The Media Leader UK @TheMediaLeader]

ABC what? OOH gets tactical with behavioural targeting

More relevant targeting, based on people’s real and recent location behaviours, delivers better outcomes for advertisers, writes Sophie Pemberton.

https://t.co/bStwsBMr0S

[Flux Outdoor @FluxOutdoor]

@PrimoAnalytics @StarlingBank Yikes! Making real-time changes to a printed ad may be our biggest feat yet, but we're up for the challenge if you guys are @StarlingBank?

[Flux Outdoor @FluxOutdoor]

Cool down with a @MalibuUK Passion Fruit!🍹

We changed the creatives using the city name and live temperature for each individual location.

Swipe through the photos to see just a few examples. In total, there are over 2,500 potential creative variations!

#FluxDynamic

[Flux Outdoor @FluxOutdoor]

Cool down with a @MalibuUK Passion Fruit!🍹

[Adcity @adcityww]

Scorching hot weather activated #geo-local copy for @MalibuUK this summer, calling out town name and temperature in the rising heat for Malibu's passion fruit rum. #Dynamic #DOOH for these summer months @clearchanneluk @FluxOutdoor @TalonOOH @HavasMediaUK

[Flux Outdoor @FluxOutdoor]

@Campaignmag Thanks for the mention @Campaignmag 🙌

[Campaign @Campaignmag]

Martech innovations continue to focus on incremental gains rather than transforming the industry, judging by the start-ups on offer at Publicis Media’s TechTinder event https://t.co/QAR6v0Gm7b

[Flux Outdoor @FluxOutdoor]

Flying the #Flux flag at @PublicisGroupe @PublicisMedia #TechTinder event this week with @jimkite_PM - such a great afternoon pitching and meeting everyone in our booth! 🎉

[Flux Outdoor @FluxOutdoor]

Thanks for a great afternoon and event, @jimkite_PM 🙌

[Jim Kite @jimkite_PM]

So great to see the 13 fabulous @NextTECHnowUK @PublicisGroupe start-ups at this week’s #TechTinder got noticed by @Campaignmag https://t.co/illGOIv5qz

[Publicis Media @PublicisMedia]

Great piece by @OmarOakes on @Campaignmag about our #TechTinder start-up event run by Jim Kite and the NextTECHnow team...

[Flux Outdoor @FluxOutdoor]

Great to have a mention in @Campaignmag after a great afternoon at @PublicisGroupe #TechTinder event! 🎉 https://t.co/dPSIvBVq1E

[Campaign @Campaignmag]

In Publicis Media's latest #TechTinder event matching tech start-ups with brands, performance marketing was high on the agenda https://t.co/GUnvKwUF47

[Flux Outdoor @FluxOutdoor]

Did you know... 🌟

Global spend on #DOOH is expected to grow 10.1% every year between 2018-2021 - accounting for the ENTIRETY of growth in the #OOH market! (According to a new WARC report)

#FluxOutdoor 💙

https://t.co/nppuuThjYK

[Flux Outdoor @FluxOutdoor]

#TechTuesday 🤓

#Tech companies are outpacing every other medium in their #OOH investment -of the current top OOH advertisers today, one quarter of them are tech companies 🎉

https://t.co/G7jooZc06Z

[Flux Outdoor @FluxOutdoor]

Some #MondayMotivation for all of us in the #DOOH industry 💪

According to Magna Global, #DOOH net advertising sales will grow by more than 16% in 2018 to $5.7 billion as new airports, malls and transportation systems become available for media buying!

https://t.co/Lzo6RYiruZ

[Flux Outdoor @FluxOutdoor]

Love the idea of the @WE_DOOH initiative! We would love to get involved! 🤩💙

[DPAA @DPAAglobal]

We've Announced our @WE_DOOH Initiative: Women’s Leadership & Empowerment Program for the #DOOH Industry. This
Global Program Offers Personal Development, Executive Training, Networking and Other Support Activities! Check out https://t.co/cpJRldWmQx https://t.co/14YwqQQ1uR

[Flux Outdoor @FluxOutdoor]

#Programmatic #DOOH

[Broadsign @Broadsign]

What's the deal with #programmatic #dooh? Check out our explanation over on @sixteennine : https://t.co/AfDWGkKMpk