It’s time to stop blaming parents and accept that the food environment has to change such that the healthy option is the default option, if we are going to improve kids’ diets, said @MargoWootan@CSPI at the #FOODFORKIDS summit #FFK18 in Chicago last week https://t.co/YLWJajUO1x
Improving our food is the only way to provide consumers with more choices! Let’s not forget that WHO said processed meat is carcinogenic in 2015 😧 Way to go @SeattleFoodTech for pushing the veggie nugget and making it yummy and affordable! #FFK18
There is an enormous amount of growth happening in low-calorie and zero-calorie beverages and a real sensitivity to sugar and artificial sweeteners. “Water is taking over the soft drinks industry,” shares @Euromonitor head of soft drinks, Howard Telford. #FFK18
In 2018, @McDonalds took the cheeseburger and chocolate milk (but still available upon request) off the Happy Meal menu board making 100% of Happy Meals under 600 calories. #FFK18
Get away from just the 'what' in your marketing, and better communicate the 'why' to consumers to help build brand awareness, says @FredxHart at #FFK18
Such a delight to hear how Diane with @Healthfare4kid is making more nutritious meals available to children at restaurants and through food service. #FFK18
Great day 2 at #FFK18 conf! A few key stats:
-45% of US babies are born into poverty (<$45K for family of 4)
-WIC is making huge headway in approving organic (now eligible for 44%) and @HappyFamily is leading charge with our jars approved for 37% of families! @FoodNavigatorUS
How @McDonalds is improving kids options:
1 Offer balanced meals
2 Simplify ingredients
3 Be transparent w Happy Meal Nutrition Info
4 Market responsibly
5 Leverage innovative marketing to help increase purchase of foods and drinks w recommended food groups in Happy Meals #FFK18
A key mantra to build a successful brand is to challenge the category, but not the consumer, says @FredxHart at @FoodNavigatorUS' #FFK18 summit in Chicago
Telling kids HOW fruits and veggies and vitamins are beneficial (helps you see in the dark! builds strong muscles!) is a great way to build their excitement about healthy products says Simon Thorneycroft at #FFK18
Free from isn’t an opportunity for food makers, it’s a responsibility. It is for them. The babies and kids. From a worried mom of a 3rd grader with a peanut allergy: Bravo to you @EnjoyLifeCMO! ❤️BRB while I go buy @enjoylifefoods#FFK18